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I will design UX for your fintech or ai startup app

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Abel F

About this gig

Most fintech and AI apps dont fail because of the idea they fail because users never reach or trust the core value. I design mobilefirst product UX that gets real people from first open to successful outcome.


Im Abel, a Senior Product Designer with 6.5+ years designing at scale, including Safaricom MPESA Ethiopia (5M+ users, $48.8 M in revenue) and AI / conversational products. This gig is for earlystage fintech and AI startups that need devready UX, not just pretty screens.

What I can design for you:

  • Fintech & mobile money apps (onboarding, KYC, wallets, payments)
  • AI / LLM apps (chat, copilots, internal tools)
  • SaaS and complex flows that must feel simple on mobile

You get (depending on package):

  • User flow mapping for selected journeys
  • Highfidelity Figma screens (mobilefirst)
  • Clickable prototype
  • Devready handoff with annotations and states


Basic = one key feature or flow.

Standard = your core journeys.

Premium = full MVP UX for one product.


Unsure which package fits? Send me a message with your app and goals and Ill recommend the leanest option that still delivers a real outcome.

Delivery style preference

Please inform the freelancer of any preferences or concerns regarding the use of AI tools in the completion and/or delivery of your order.

Get to know Abel F

Abel F

Product Designer

  • FromEthiopia
  • Member sinceFeb 2026
  • Languages

    English, Amharic
I am a Head of Design @ Brainbite AI Leading UX Design & Research Team and solo product designer at Safaricom ET leading the UX and design system for the M-Pesa Super App. I focus on shipping measurable improvements in Commercial, Enterprise, Consumer Super Apps and Developer apps at scale, improving conversion, retention, and CSAT across Android/iOS and web touchpoints. I design end-to-end experiences and validate with research & testing.