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Fiverr Pro
English
$
USD
I will create a tailored saas marketing strategy, app promotion strategy for growth
Kate T
About this gig
Most SaaS founders are great at building. Marketing is a different game
You know your product solves a real problem. But signups are slower than expected, trial-to-paid CR is low, and you're burning budget on channels that aren't right for your stage
After 15+ years and 30+ SaaS projects: the problem is rarely the product. It's almost always the marketing strategy and go-to-market approach
I've worked across B2B and B2C SaaS in MarTech, FinTech, MedTech, IoT and more. I build my own micro-SaaS too - I know the founder's side: limited resources, pressure to grow, every decision counts
I specialize in digital marketing, product marketing and SaaS growth meaning I look at your funnel from the first touchpoint all the way through to activation and retention
What you'll get
- Strategy call + growth ideas summary doc
- SaaS marketing funnel audit (to activation)
- ICP analysis
- Channels recommendation
- 90-day growth plan: what to fix, improve & test
- Competitive positioning
- MRR growth roadmap
This is for you if:
- Not sure which channels to bet on
- Tried different tactics but nothing sticks
- Need a strategy that fits your product and budget
Message me before ordering
Get to know Kate T
Kate T
Fractional CMO, Go to Market, Growth marketing for SMEs, 15 years, 80 projects
- FromUkraine
- Member sinceApr 2026
- Avg. response time2 hours
- Last delivery1 month
Languages
Ukrainian, Russian, English
I'm a marketing adviser, go-to-market strategist, and fractional CMO with 15+ years of hands-on experience, an MS in Marketing, and 80+ projects delivered worldwide.
My background is deep and diverse — from paid ads, SEO, SMM, content, email to product marketing, brand strategy & PR. I hold 25+ certifications (Google, Microsoft, Apple, HubSpot, etc.) and continue learning. From building 20+ marketing departments from zero to mentoring early-stage startups in accelerators to running my own products — I've seen marketing from every angle.
If you need a strategy that actually works — let's talk!
My Portfolio
FAQ
Why should you choose me?
I've worked with 30+ SaaS companies across B2B and B2C — from early-stage to scaling — in MarTech, FinTech, HealthTech and beyond. I also build my own micro-SaaS, so I understand both sides. You'll get a strategy built around your product and stage — not a generic playbook.
What's included?
Depending on the package: strategy call, growth ideas doc, SaaS marketing funnel audit, ICP analysis, channel strategy, 90-day growth plan, competitive positioning and MRR roadmap.
What's not included?
This gig covers strategy and planning. Hands-on execution — ad setup, content creation or campaign management — is available as a separate service if needed.
Is this a good fit for my stage and goals?
Yes, if you're pre-launch, early-stage, or scaling and need clarity on your GTM, channels, or funnel. I work with both B2B and B2C SaaS — product-led and sales-led. If you're burning budget without a clear strategy or struggling to convert trials to paid, this is built for you.
Do I need a big marketing budget for this to be useful?
No. I work a lot with startups and small businesses, so I know how to build strategy when resources are limited and every dollar matters. Before we start, I will ask you to complete a short questionnaire about your business, goals, and budget, so I can tailor the plan to your stage.
How is this different from an AI-generated strategy?
This is a personalized strategy built around your business, not a generic AI output. With 15+ years of hands-on marketing experience, I build recommendations that are realistic, relevant, and usable.
What do you need from me before we start?
Message me before we start, I will ask you to complete a short questionnaire about your business, goals, current situation, challenges, and budget. If you already have useful materials like your website, pitch deck, or past marketing efforts, you can share those too.
Can you also help with implementation?
Yes, if needed. This gig is focused on strategy, but if you need help putting it into action, I have a team and we can support implementation separately. That may include areas like content, ads, email marketing, or other execution support depending on your needs.
Which package should I choose?
If you need a fresh outside perspective and clear priorities — go with Basic. If you have a direction but need to know exactly where your marketing has gaps and what to fix — Standard is your pick. If you want a deep dive into your situation and a comprehensive strategy that covers all the angles —
Can this work for my industry?
In most cases, yes. I've worked with SaaS companies across MarTech, FinTech, HealthTech, MedTech, IoT and more — both B2B and B2C. If you're building a software product and need marketing clarity, there's a good chance I've worked in your space. Not sure? Message me first
