I will audit and optimize your google ads PPC campaign
Google Ads Specialist
About this Gig
Is your Google Ads campaign spending money without generating enough quality leads?
High CPC, irrelevant clicks, low conversion rates, and poorly optimized campaigns can quickly reduce your advertising ROI.
I provide Google Ads PPC Audit & Optimization for Local Businesses, helping identify performance issues, reduce wasted ad spend, and improve campaign efficiency.
What I Can Help With:
Complete Google Ads Audit
Analyze campaign structure, keywords, search terms, ads, targeting, bidding, and conversion tracking.
Wasted Budget Analysis
Find irrelevant searches, unnecessary spending, weak keywords, and areas where your budget may be leaking.
PPC Campaign Optimization
Optimize keywords, match types, negative keywords, ad groups, bidding strategies, and targeting to improve overall performance.
CTR & CPC Improvement
Identify opportunities to improve ad relevance, increase click-through rates, and control unnecessary CPC.
Conversion & Lead Quality Review
Analyze conversion tracking and campaign performance to help generate more relevant leads from your advertising budget.
Landing Page & Conversion Review
Check whether your landing page and conversion flow are su
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FAQ
What is included in your Google Ads audit?
I will review your campaign structure, keywords, search terms, ads, targeting, bidding strategy, negative keywords, conversion tracking, and other important campaign settings to identify potential issues and optimization opportunities.
Do you audit Google Ads campaigns for local businesses?
Yes. I specialize in Google Ads PPC audit and optimization for local businesses, including service-based businesses that want to generate calls, inquiries, and leads.
Can you reduce my wasted Google Ads spend?
I will identify areas where your budget may be wasted, such as irrelevant search terms, weak keywords, poor targeting, unnecessary clicks, and underperforming campaign elements, then provide optimization recommendations.
Do you optimize existing Google Ads campaigns?
Yes. I can optimize existing campaigns based on their current performance, including keywords, negative keywords, ad groups, ads, targeting, bidding, and other relevant settings.
Will you improve my CPC, CTR, and conversions?
I will identify opportunities to improve CTR, CPC, conversion rate, and overall campaign efficiency. However, exact results depend on factors such as your market, competition, budget, offer, website, and historical campaign data.
Do you check conversion tracking?
Yes. I can review your existing conversion tracking setup and identify potential tracking issues or missing conversion actions that may affect campaign performance.
Do you review landing pages?
Yes. I can review your landing page from a Google Ads and conversion perspective and provide actionable recommendations to improve relevance, user experience, and lead generation.
What do you need from me to start?
Depending on the service, I may need access to your Google Ads account, relevant campaign information, website/landing page URL, target locations, and your main business goals.
Do you provide reports after the audit?
Yes! I provide a detailed PDF report of audit findings, performance issues, and actionable recommendations. For Standard and Premium packages, I also implement fixes and provide ongoing performance monitoring.
