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I will do a marketing plan to transform goals into precise tactics
Alina C
About this gig
You've got a marketing strategy but no clear path to execute it? If your strategic goals feel abstract and your teams' actions are scattered, I'll turn vision into structure by building a tactical, execution-ready Marketing Plan that translates your strategic intent into step-by-step actions you can launch immediately.
Basic:
- Competitor Analysis & Gap Identification
- ICP overview
- Action plan
Standard:
- Basic
- Goals and OKRs
- Channel Mix Recommendations with KPIs, Messaging Matrix
- Description of the required team, roles and responsibilities of the performers
Premium:
- Standard
- Campaign recommendations
- Detailed 30/60-Day Activity Calendar
- Budget Allocation
- 30-day content calendar
Why do you need a Marketing Plan?
A marketing plan bridges your strategic "why" to concrete "how", "when" and "who", translating insights into ready-to-launch actions you can execute quickly. With 7 years as an in-house CMO and insider marketing-ops expertise, my plan cuts budget waste, accountability gaps, and measurement blind spots so you can launch, scale, and optimize campaigns for maximum ROI.
Ready to bridge the gap between strategy and tactics? Choose the Package!
Get to know Alina C
Alina C
B2B Marketing Strategist
- FromUkraine
- Member sinceAug 2025
- Last delivery3 months
Languages
English, Ukrainian
I’m a B2B Marketing Strategist focused on product launches, market research, and building strategies that drive growth. My work is guided by one rule: every marketing move must have purpose and measurable outcome.
⭐I'm convinced that differentiation is key to maximizing marketing efforts. By focusing on what makes you unique, we can build a strong brand identity that resonates with customers. This approach helps you sell value instead of competing with rivals for every single dollar, which leads to higher returns and a more sustainable growth trajectory.
My Portfolio
FAQ
What is the difference between a marketing strategy and a marketing plan?
A marketing strategy defines your brand’s long-term goals, positioning, and unique value proposition. A marketing plan details the tactical steps, budget, and channels, translating the strategy into concrete actions.
Why do many freelancers mix marketing plan and marketing strategy?
Many freelancers mix marketing plan and marketing strategy to simplify their offering and avoid scope debates. They merge long-term positioning, messaging, budgets and immediate tactics into one service, but this blurs vision and execution, costing you clarity
