I will develop your mission statement and core messaging framework

Netherlands

I speak English, German, Dutch

1 order completed

Strategic Communications Consultant, ATS Optimised CVs, NGO and B Corp Messaging

Hi, I'm Kristin. For 15+ years, I've built communications from the ground up: writing, editing, graphic design, and strategy, often all in one hand. I've run corporate magazines start to finish: pitc...
About this Gig

Most mission statements sound interchangeable: "empowering communities," "driving positive change," "making a difference." Funders, partners, and donors have read that sentence a hundred times, from a hundred different organisations.


I help NGOs, B Corps, and social enterprises say something a reader will actually remember.


This is built the same way I build messaging systems for consultancy clients, scaled down to a fixed, fast deliverable:

  • Audience-first: Every key message is written with a specific decision-maker in mind. A funder deciding whether to write a grant, a member deciding whether to join, a partner deciding whether to trust you.
  • Structured: Higher tiers include decision-maker personas and content pillars, so your team has a reusable system.
  • Built to use: Everything is written to work in a website, a grant application, a pitch deck, or a donor email without rewriting.


What you'll get: a mission and/or vision statement, key messages, and (on higher tiers) audience personas and content direction.


Who this is for: NGOs, B Corps, and social enterprises who need their "why" to land clearly, whether you're refreshing tired messaging or starting from a blank page.

Service type:

Business launch consulting

Go-to-market strategy

Business type:

Nonprofit organizations

SMBs

Industry:

Business services & consulting

Nonprofit

Software

My Portfolio