I will audit your ga4 GTM setup and fix analytics tracking errors
About this Gig
Is your GA4 showing strange numbers? Are your GTM tags misfiring or not firing at all?
Most businesses set up Google Analytics once and never verify if it's actually working. Broken tracking means decisions based on bad data, which is expensive.
I'll audit your full GA4 and GTM setup and deliver a clear report with every issue found, a severity rating, and a prioritised fix list.
What I'll check:
- GA4 data stream and measurement ID setup
- GTM tags, triggers, and variables
- Key event and conversion tracking accuracy
- Duplicate tag firing and data inflation
- GA4 to Google Ads linking
- eCommerce data layer (Standard and Premium)
What you get:
A structured Google Doc report with findings, severity ratings, and next steps in plain English.
Works with WooCommerce, Shopify, and all major platforms.
Note: Please message me before ordering if you have a large or complex GTM container.
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FAQ
Do you need access to my GA4 and GTM accounts?
Yes. I'll need Viewer access to your GA4 property and Read access to your GTM container. For the Premium package, where I implement fixes, I'll need Editor access to GTM. Full instructions are provided after ordering. Your data stays private, and I won't share it with anyone.
What if I've never set up GTM, can you still audit just GA4?
Absolutely. If you're using the GA4 snippet directly (without GTM), I'll audit your GA4 property configuration, event tracking, and data quality. Just mention this when you order, and I'll scope accordingly.
My GTM container has a lot of tags from a previous agency. Can you still audit it?
Yes, the Standard and Premium packages cover unlimited tags. Large or messy containers are actually where this audit adds the most value. If your container is unusually complex (50+ tags), message me first, and I'll let you know if there's any adjustment needed.
What format is the report delivered in?
A Google Doc (shared with you) for Basic and Standard, with a PDF export included. Premium also includes a screen-recorded Loom video walking you through every finding, so you can rewatch it as you implement fixes.
What if I want all the fixes implemented, not just 5?
After delivering the Premium audit, I can send a custom offer for full implementation. The cost depends on the number and complexity of fixes. Most clients find the audit itself gives them everything they need to fix things with their own developer.
Do you work with Shopify, WooCommerce, or other platforms?
Yes. GA4 and GTM work across all platforms. I have hands-on experience with WooCommerce and can audit eCommerce tracking setups, including purchase events, add-to-cart, and checkout steps. Shopify stores using GTM are also supported.
