I will do art direction and brand identity


About this gig
Your brand isnt just a logo. Its a feeling, a story, and the way people remember you.
I help brands build that story through visual identities that are simple, clear, and true to who you are.
Im Umesh branding and creative art director. Over the years, Ive worked with different types of businesses, from startups to personal projects, creating designs that feel consistent, professional, and memorable.
Now I focus on helping small businesses, lifestyle brands, and creators who want more than just design. My goal is to give you a brand identity that feels intentional and lasts for years to come.
What youll get (depending on the package):
- A custom logo designed around your story
- A color palette that fits your brands personality
- Font pairing that works across your brand
- A moodboard that sets your visual direction
- A mini brand style sheet for consistency
- Social media templates or branded mockups
- Logos in black, white, and color versions
- Editable source files (AI, PNG, PDF)
Whether youre starting fresh or rebranding, Ill help you create something that feels authentic, modern, and professional not just nice to look at, but something youll actually be proud to share.
Delivery style preference
Please inform the freelancer of any preferences or concerns regarding the use of AI tools in the completion and/or delivery of your order.
Get to know Umesh Pandey
Your Vision, My Creation
- FromIndia
- Member sinceJul 2024
- Last delivery2 months
Languages
English
My Portfolio
FAQ
What do I need to provide before you start?
I’ll need some basic details about your brand your business name, industry, target audience, and any inspiration you have (colors, styles, references, etc.). If you’re not sure, don’t worry I’ll guide you
Do you only design logos?
No. My focus is on full brand identity. That includes logos, color palettes, typography, moodboards, and style guides so your brand looks consistent everywhere.
Will I get editable source files?
Yes. Every package includes source files (AI, PDF, PNG), so you can use your designs across print and digital.
Can you make my designs editable in Canva?
Absolutely! If you’d like Canva-ready files, just let me know and I’ll prepare them for you.
What if I don’t like the first design concept?
No problem that’s why revisions are included. I’ll adjust the design based on your feedback until you’re happy.
Do you also create marketing materials (business cards, social media, etc.)?
Yes. I can design branded mockups, social templates, and other collateral. These are usually included in Standard and Premium packages.
Why should I choose you over others?
i don’t just “make logos.” I provide art direction — meaning I think about the bigger picture of your brand. You’ll get designs that are not only good-looking but also strategic and aligned with your goals.

