I will set up ecommerce server side tracking to roas optimization
Digital Growth Specialist and Tracking Expert
About this Gig
Are you losing sales data due to iOS updates, ad blockers, and strict browser privacy (ITP)? Relying on standard browser pixels is no longer effective. To scale campaigns and optimize ad spend, you need Server-Side Tracking and Meta CAPI.
CORE SERVICES:
- GTM & GA4: Complete web/server container setup, custom events & Google Signals.
- E-commerce Tracking: Dynamic funnel tracking (View Item, Add to Cart, Checkout, Purchase) with accurate values.
- Meta CAPI: Secure server-to-server integration.
- Event Deduplication: Fix double-counting between browser & server.
- High EMQ: Advanced customer data matching (fbp, fbc, IP, User Agent).
️ PLATFORMS:
- WordPress/WooCommerce
- Shopify
- Custom E-commerce
WHY ME? As a digital growth specialist with hands-on Linux server and performance marketing experience, I don't just paste tracking codes. I build bulletproof data pipelines that bypass ad-blockers, lower your CPA, and ensure 100% data accuracy.
- Message me before ordering to discuss your tracking needs!
Other Web Analytics Services I Offer
FAQ
Is my website compatible with your Server-Side tracking and CAPI setup?
Yes! I specialize in full tracking configurations for WordPress/WooCommerce and Shopify. If you have a custom-built website, I can seamlessly integrate the Data Layer and server-side tracking, provided you or your developer can place the required base codes.
What if my current GTM, GA4, or Facebook Pixel setup is broken or generating duplicate events?
Not a problem at all. Before implementing new server-side tags or Meta CAPI configurations, I conduct a thorough audit of your existing setup. I will clean up duplicate tags, fix broken triggers, and restructure the tracking to ensure a flawless foundation.
Do I need to purchase a cloud server for the Premium Server-Side package?
Yes, server-side tagging requires a dedicated server environment. I will guide you on choosing the most cost-effective and high-performance option (such as Google Cloud, Stape, or dedicated root servers) tailored to your website's traffic volume.
What access and permissions do you need from me to start the project?
To ensure a smooth setup, I will need Admin or Editor access to your Google Tag Manager (GTM), Google Analytics 4 (GA4), Meta Business Manager (for Pixels/CAPI), and your website's backend (WordPress/Shopify admin panel).

