I will create an ecommerce business strategy and launch plan
Creative Director and Business Strategist
About this Gig
Launch Your E-commerce Business With a Strategy That Actually Works
I'm Santiago Goldsztejn, Creative Director & Business Strategist. I founded and scaled Gold Original, a premium streetwear e-commerce brand, from a $33K investment building product, brand, and sales channels from zero. I've also led regional e-commerce operations across Argentina and Chile as Country Manager.
I don't hand you a generic template. I bring real experience launching and scaling e-commerce businesses the decisions you face building a store, not studying one.
What you'll get:
- An honest audit of your setup (or launch plan, if starting from zero)
- A strategy covering positioning, pricing, and sales channels
- A launch roadmap you can follow step by step
Who this is for:
Founders launching a product-based business, or store owners needing a clearer growth strategy especially in competitive markets.
How it works:
- You share your product, market, and goals (see Requirements)
- I analyze positioning, pricing, and channel strategy
- You get a detailed report + a call to walk through the plan
Every recommendation comes from having built this myself. Let's build something that sells.
Business type:
Solopreneurs
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SMBs
Industry:
E-Commerce
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Fashion & apparel
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Retail & wholesale
My Portfolio
FAQ
I haven't launched yet — is this still for me?
Yes. This is one of the most common cases I work with. I'll build your launch strategy from scratch based on your product and market.
Do you help with the actual store setup (Shopify, product listings, etc.)?
This gig focuses on strategy — positioning, pricing, and channel decisions. I don't build the store itself, but the roadmap will be specific enough to hand to a developer or execute yourself.
What kind of products or industries do you have experience with?
Apparel and streetwear (built my own brand), general consumer products, and digital marketplaces. If your product is highly technical or regulated (medical, financial), message me first to confirm fit.
Will you tell me exactly which sales channels to use?
Yes — the strategy includes specific channel recommendations (your own store, marketplaces, retail, etc.) based on your product and budget, not a generic list.
Can we do the consulting call in Spanish?
Yes, I'm fully fluent in both English and Spanish.
What if I need changes after delivery?
Each package includes revisions (see package details) — I want the final strategy to be something you can actually execute.
