I will write a brand positioning one pager for your d2c brand
Brand voice and content for founder led brands
About this Gig
Most early brands know what they sell. They don't know what they stand for, and that gap shows up everywhere. Generic bios. Captions that could belong to anyone. Pitches that don't land.
This gig gives you one page that answers four questions:
- What is this brand actually about?
- Who is it really for?
- What makes it different?
- How should it sound?
No fluff. Something you can hand to a designer, paste into a brief, or read before you write anything about your brand.
Built for founder led fashion and lifestyle brands figuring this out early, before the wrong positioning gets baked in everywhere.
Industry:
Other
Language:
English
Delivery style preference
Please inform the freelancer of any preferences or concerns regarding the use of AI tools in the completion and/or delivery of your order.
FAQ
Do I need to have my brand fully figured out before ordering?
No, that's partly what this is for. You need a rough sense of what you sell and who you're building for. I'll help sharpen the rest.
Is this the same as a brand guidelines document?
No. Brand guidelines cover visuals like fonts, colors, logos. This covers strategy that is meaning, audience, differentiation, voice. Different thing.
Will this work for a brand that hasn't launched yet?
Yes. Pre launch is actually the best time to do this.

