I will develop a startup brand strategy that attracts your first customers

C
catherineik
C
catherineik
Catherine

About this gig

Launching a business without a clear brand strategy is like opening a store with no sign.

Most startups jump straight to a logo or website but without strategy first, everything else ends up inconsistent, and customers can't tell what makes you different.


I help early-stage founders build a brand strategy that gets you noticed and trusted from day one before you spend money on design or marketing.


What you'll get:

  • A clear positioning statement (what you do, for whom, and why it matters)
  • Competitor gap analysis where you can stand out
  • Target customer profile
  • Core brand messaging you can use everywhere (website, pitch deck, social)


Why this matters for startups specifically:

Early brand decisions are expensive to undo. Getting positioning right now saves you from rebranding later and gives your designer, developer, or marketer a clear direction to work from instead of guessing.


Why work with me:

I focus on strategy that's usable immediately not just theory. You'll walk away with direction you can hand to any freelancer or team.

Message me with your business idea before ordering happy to tell you if this is the right fit.

Get to know Catherine

Catherine

Brand Strategist Helping Businesses Build Memorable Brands That Attract Customer

  • FromUnited Kingdom
  • Member sinceJul 2026
  • Avg. response time1 hour
  • Languages

    English
I help startups, entrepreneurs, and businesses build powerful brands that stand out and attract the right customers. My expertise includes brand strategy, positioning, market research, competitor analysis, target audience research, messaging, and value proposition development. Every strategy is tailored to your business goals, helping you build trust, increase visibility, and achieve sustainable growth. Let's create a brand your customers will remember and choose with confidence.