I will optimize your restaurant menu using menu engineering

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Chih-Sheng Lin

About this gig

Restaurant success is not about creating a prettier menu. It is about creating a more profitable one.


I help restaurant owners identify why customers are not choosing certain menu items and build a menu strategy that increases sales and gross profit.


This service is based on real restaurant management experience, menu engineering, pricing psychology, customer behavior, and profitability analysis.


Depending on your package, I will analyze:


Menu structure


Product mix


Pricing strategy


Gross profit opportunities


Best-selling and low-performing items


Customer decision behavior


Upselling opportunities


Menu engineering recommendations


This is NOT graphic design.


I do not simply redesign menus.


I redesign restaurant profitability.


Whether you own a café, seafood restaurant, steakhouse, ramen shop, or franchise business, this service provides practical recommendations you can implement immediately.


If you are unsure which package is right for your business, feel free to contact me before ordering.

Delivery style preference

Please inform the freelancer of any preferences or concerns regarding the use of AI tools in the completion and/or delivery of your order.

Get to know Chih-Sheng Lin

Chih-Sheng Lin

Restaurant Profitability Consultant

  • FromTaiwan
  • Member sinceJun 2026
  • Languages

    English, Chinese
Most menu designers focus on appearance. I focus on profitability. I help restaurant owners increase profits through Menu Engineering, pricing strategy, and business analysis. One proven result: Gross Profit per Guest increased from NT$198 to NT$637. My recommendations come from real restaurant operating experience, not theory. Every project is designed to identify hidden profit opportunities, improve pricing, strengthen menu performance, and support better business decisions. If you're looking for restaurant growth instead of graphic design, I'd be happy to help.

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