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$
USD
I will craft your brand positioning and messaging framework
Daniella TS
About this gig
Your brand's message is unclear, inconsistent across channels, or fails to differentiate you from competitors and it's costing you conversions and credibility.
I'll build you a clear, evidence-based Message House and messaging framework: what you say, why it's true, and how it holds up across your buyer journey.
What you get:
- A complete Message House: promise, pillars, arguments, proof, objections, CTAs
- Messaging mapped to your audience and buyer journey (Standard/Premium)
- Applied voice & tone guide + consistency checklist (Premium)
- A consolidated Messaging Playbook (Premium)
How it works:
1. Complete a structured brief (no call needed)
2. I build your Message House and package deliverables
3. You receive final files, with revisions included
For: founders and small teams needing clear, strategic messaging without hiring a full-time strategist.
Not for: live workshops or an ongoing messaging system org-wide ask about my complete Sprint.
Not included: brand reset, market research, visual identity, final ad/web copy, channel playbooks, implementation.
Languages: English, Spanish, Portuguese.
Gig milestonesNEW
Choose to pay for your project per milestone by only paying when it’s time to start a new one or decide on a 1-time payment.
- Basic Package.
- 1st Milestone: Requirements1-day delivery · No revisions$100Pay now
We'll make sure I have everything needed to complete your project.
- 2nd Milestone: Delivery3-day delivery · 1 revision$210Pay later
I'll send you the final delivery for review and feedback.
These are the steps we’ll follow to complete your project.
Get to know Daniella TS
Daniella TS
Marketing Strategist, Brand Messaging, Content and Growth
- FromColombia
- Member sinceSep 2024
- Avg. response time1 hour
- Last delivery2 months
Languages
English, Spanish, Portuguese
I’m a Marketing Strategist helping brands with brand positioning, messaging, content strategy, social media strategy, brand storytelling, CRM and retention strategy, email nurture flows, GTM strategy, marketing audits, buyer personas, customer journey audits, and B2B case study writing. I create clear, actionable strategies that improve positioning, communication, and growth. Trilingual: English, Spanish, and Portuguese.
My approach is both strategic and practical: I help clients make sense of scattered ideas, sharpen their message, and turn complexity into clear, actionable next steps.
My Portfolio
FAQ
Is competitor research included?
A light competitive read informs how I calibrate your positioning, but a dedicated competitor benchmark (1-2 competitors, documented as its own deliverable) is a paid add-on — not part of the base package.
Will you write my website or ad copy?
No. This gig delivers your positioning and messaging strategy — the Message House and related pieces. It's the foundation a copywriter (or you) builds from, not final copywriting for your site or ads.
Is this a full brand strategy overhaul?
No — this assumes you already have a defined offer and business model. If you're still figuring out who you are, your differentiation, or your personality/tone, you need a foundational brand strategy engagement first.
How many audiences does the Standard/Premium package cover?
Both map your messaging to 1 priority audience across the buyer journey. Need a second audience covered? That's available as an add-on.
Do I need to hop on a call?
No — everything runs through a structured brief you complete when you order. If you use the Milestone option, the "Requirements" step is a written confirmation, not a meeting.
How do revisions work?
Send all your feedback in one message — what to change, where, and why — so I can apply it in a single round. Each package includes a set number of rounds (1 / 2 / 3 for Basic / Standard / Premium). Scope changes (a new audience, extra research) aren't revisions — they're handled as add-ons.
What format will I receive?
A clean, organized document (PDF or Google Doc) with each deliverable clearly labeled, ready to share with your team.
What languages do you work in?
English, Spanish, and Portuguese — tell me your preference in the brief.
