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English
$
USD
I will audit, fix or set up your ga4 and google tag manager tracking
GA4 and GTM tracking, technical SEO, GEO, CRO and AI agents
10+ years in analytics, SEO and CRO. I lead CRO at a major European bank: ~40 A/B tests this year, ~10% aggregate uplift, ~75% win rate. Earlier: +130% conversion, +91% ROAS. I set up and fix GA4 and ...
About this Gig
Is your GA4 telling you the truth? Most setups I review miss key conversions, double-count purchases or fire tags before consent. I fix that.
I have 10+ years in analytics and CRO and currently lead conversion optimisation at a major European bank, where measurement has to be right. Earlier GA4 setup clients on Upwork rated my work 5 stars.
What you get:
- An audit of your current GA4 and GTM with a prioritised fix list (Basic is the audit on its own; every package starts with it)
- GA4 property and Google Tag Manager container set up the clean way
- Key events and conversions mapped to your business goals (leads, sign-ups, purchases)
- Consent Mode v2 so you stay GDPR-friendly and keep modelled data
- Google Ads and Meta pixel conversion linking (Standard and Premium)
- Full ecommerce funnel and data layer spec (Premium)
- Everything tested in GTM preview and GA4 DebugView, with a short handover doc
I work inside your own accounts, so you keep full ownership. No lock-in.
Not sure which package fits? Send me your URL and I will tell you, free.
My Portfolio
FAQ
What access do you need?
Editor access to your GA4 property and Google Tag Manager container (added via your own Google account, no passwords shared). If GTM is not installed yet, I give you the snippet or a plugin to add it.
Do you work with Shopify, WooCommerce or custom sites?
Yes. I have set up tracking on Shopify, WooCommerce, WordPress and custom or enterprise sites. For custom sites I write a data layer spec your developer can follow.
