I will set up or fix meta pixel facebook conversion API server side tracking
Meta Ads Server Side Tracking and YouTube SEO Specialist
About this Gig
Are you experiencing inaccurate Facebook Pixel data, missing purchase events, or tracking issues with your Meta Ads campaigns?
I can help you set up, fix, and optimize your Meta Pixel, Facebook Conversion API (CAPI), and Server-Side Tracking to improve conversion tracking and data reliability.
With 3+ years of experience, I help eCommerce businesses and service-based businesses build reliable tracking systems using Google Tag Manager, GA4, and Meta Conversion API.
MY SERVICES INCLUDE:
Meta Pixel Setup & Troubleshooting
Facebook Conversion API (CAPI) Setup
Server-Side Tracking with Google Tag Manager
GA4 & Google Tag Manager Setup
Pixel and CAPI Event Deduplication
Event Match Quality Optimization
Domain Verification & AEM Configuration
Standard Events Setup (ViewContent, AddToCart, InitiateCheckout, Purchase, Lead)
Shopify, WordPress, and Wix Tracking Integration
WHY CHOOSE ME?
- 1.5 Years of Digital Tracking Experience
- Accurate and Reliable Tracking Implementation
- Customized Solutions for Your Business
- Thorough Testing and Quality Assurance
- Post-Order Support
LET'S FIX YOUR TRACKING!
Have questions? Message me before ordering. I'd be happy to help!
FAQ
Why do I need Facebook Conversion API (CAPI)?
With the iOS 14 update and the phasing out of third-party cookies, traditional browser-side tracking has become less accurate. CAPI allows you to send data directly from your server to Facebook, bypassing browser restrictions and ensuring 100% data accuracy for your ads.
What is Server-Side Tracking, and how does it help?
Server-side tracking moves the data processing from the user's browser to a secure server (via GTM). This improves website loading speed, prevents data loss from ad-blockers, and provides much better privacy compliance.
Do I need to provide access to my website and Facebook account?
Yes, to set everything up correctly, I will need access to your Google Tag Manager, Facebook Business Manager, and your website backend (Shopify, WordPress, etc.). If you are uncomfortable sharing login details, we can arrange a Zoom/Google Meet session.
What is "Event Deduplication," and why is it important?
When you use both Browser-side Pixel and Server-side CAPI, Facebook might receive the same event twice (e.g., two "Purchase" events for one sale). Deduplication ensures Facebook only counts each unique event once, keeping your reporting clean and accurate.
How do you improve the Event Match Quality score?
I improve the Event Match Quality by sending additional customer parameters (like Email, Phone, City, etc.) securely to Facebook. A higher match quality score directly helps Facebook's algorithm find the right audience for your ads, reducing your overall Ad Spend.

