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I will write sales playbooks, marketing copy, and demand gen content


About this gig
I help B2B companies and founders turn complex ideas into clear, compelling content that drives revenue.
With 20+ years in marketing operations and sales enablement, I've written hundreds of sales playbooks, email campaigns, messaging frameworks, and demand generation assets for clients across manufacturing, professional services, and SaaS.
At a B2B sales agency, I managed dozens of client accounts simultaneously conducting discovery interviews, building playbooks, and creating content that aligned marketing and sales around a shared message.
At a professional services firm, I built an entire marketing function from the ground up, growing company revenue from $380K to $3.5M through consistent, strategic content execution.
I specialize in:
- Sales playbooks and messaging frameworks
- Email campaigns and nurture sequences
- Competitive positioning and market overviews
- Objection handling guides and call scripts
I work best with founders, sales leaders, and marketing teams who need content that is sharp, on-brand, & built around a clear business goal not generic filler.
If you need someone who understands both the strategy behind the content and how to execute it cleanly, let's talk.
Gig milestonesNEW
Choose to pay for your project per milestone by only paying when it’s time to start a new one or decide on a 1-time payment.
- Basic Package.
- 1st Milestone: Video meetup2-day delivery · No revisions$50Pay now
We'll meet (Zoom) to discuss your project.
Research - 2nd Milestone: Consultation5-day delivery · No revisions$100Pay later
I'll make recommendations to market your business and optimize your marketing strategy.
Delivery
These are the steps we’ll follow to complete your project.
Get to know Daryl J
Demand Generation Marketing Operations Leader
- FromUnited States
- Member sinceSep 2016
Languages
English
FAQ
What information do you need from me to get started?
A brief overview of your company, target audience, competitors, and goals. For playbook projects, a discovery call or detailed intake questionnaire is included in your package.
Can you write in my voice or my company's tone?
Before writing anything, I study your existing materials, ask targeted questions about your communication style, and build a working voice reference. The goal is content that sounds like you wrote it.
Do I need to provide source material?
Not necessarily. I conduct my own research. However, the more context you can share, decks, past content, sales calls, brand guidelines, the sharper the output.
What industries do you specialize in?
My deepest experience is in B2B, manufacturing, professional services, and SaaS. I adapt quickly to new industries through structured discovery and research.
How many revisions are included?
Basic includes none. Standard includes 1 revision. Premium includes 2 revisions. Additional revisions can be added as a Gig Extra.
What if I need something faster?
Rush delivery is available as a Gig Extra. Reach out before ordering so we can confirm availability.
Do you work with solo founders or only companies?
Both. Solo founders, small teams, and larger marketing departments are all welcome.

