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Fiverr Pro
English
$
USD
I will create a brand voice and visual direction guide for your existing brand
Websites and Prototypes with Creative Design
I'm Douglas Pan, founder of The Pan since 2018. I create websites, landing pages, app prototypes, games and brand visuals. I work with Lovable, Bubble, WordPress and custom HTML/CSS, choosing tools to...
About this Gig
Give your existing brand a practical reference for writing and design.
I'm Douglas Pan from thePan. Choose the stage you need:
BASIC: Brand Voice Manual. Up to 5 pages with core message, tone, vocabulary, writing rules, four original examples and a checklist. PDF + editable DOCX.
STANDARD: Visual Direction Only. Requires your approved voice guide and existing logo. Up to 5 pages with color roles, typography, layout rules and two illustrative applications. PDF + DOCX and application files in SVG/PDF/PNG. Voice creation is not included.
PREMIUM: Both stages together, voice first and visual direction next. Up to 10 pages plus the two applications.
One brand, one agreed direction and one language: English or Portuguese. Basic/Standard: 7 days and 1 revision. Premium: 14 days and 2 revisions. Revisions refine agreed work.
No new logo, redesign, vector tracing, naming, trademark work, market research, campaigns, Canva/Figma templates or implementation. DOCX is editable text/layout, not vector logo artwork.
Send your brief and authorized brand assets through Fiverr before ordering. All communication and orders stay on Fiverr.
Industry:
Media & entertainment
•
Technology & internet
Language:
English
•
Portuguese
Delivery style preference
Please inform the freelancer of any preferences or concerns regarding the use of AI tools in the completion and/or delivery of your order.
FAQ
Which package should I choose?
Basic defines voice and tone. Standard adds visual direction to a suitable voice guide you already have; it does not include Basic. Premium combines both stages. Send your materials first so we can confirm the fit.
Can I add visual direction after buying the voice manual?
Yes. For the same brand and unchanged approved direction, I can offer the visual stage for USD 160 through a Fiverr custom offer. Together with the USD 120 manual, the total matches Premium. New positioning or scope requires a new assessment.
Do you create or redraw logos?
No. Visual work uses your existing logo and authorized assets. Logo design, redesign, vector tracing, naming and trademark services are excluded. An SVG application file does not mean your raster logo has been vectorized.
What files and applications will I receive?
Basic: up to 5 pages, PDF and DOCX. Standard: up to 5 pages plus 2 illustrative layouts as SVG/PDF/PNG. Premium: up to 10 pages plus those 2 layouts. We agree the two uses before ordering, such as a social post and service cover. No Canva/Figma templates.
What do revisions cover?
Basic and Standard include 1 consolidated round; Premium includes 2 in total. Revisions refine the approved voice, colors, type and examples. New audiences, concepts, pages or applications require separate scope. No sales outcome or legal clearance is promised.
What do I need to provide?
Send your business description, audience, communication goal, current examples and authorized assets. Standard requires a suitable approved voice guide and existing logo; Premium requires the existing logo. Choose English or Portuguese, one language included, and name the reviewer.
