I will create strategic art direction and creative direction for your brand


About this gig
Your brand should not just look good. It should have a visual world people remember.
I create strategic art direction and creative direction for brands, launches, and campaign sturning your positioning into a clear, cohesive visual language.
Depending on your package, you can receive:
- Moodboard and visual concept
- Color and typography direction
- Imagery, photography and composition style
- Graphic and layout direction
- Campaign or brand creative concept
- Applied visuals for web, social, packaging or advertising
- Art Direction Guide with implementation notes
This gig is ideal for fashion, beauty, lifestyle, food, hospitality and premium consumer brands that need stronger visual direction before launching, rebranding or creating a campaign.
Every project is developed around your audience, positioning and desired perceptionnot a recycled template.
Please message me before ordering if your project has a broader scope or requires custom deliverables.
Let's build a visual world your brand can own.
Delivery style preference
Please inform the freelancer of any preferences or concerns regarding the use of AI tools in the completion and/or delivery of your order.
Get to know drishtisurana
- FromIndia
- Member sinceApr 2021
- Avg. response time1 hour
- Last delivery4 years
Languages
English, Hindi
FAQ
What exactly is art direction?
Art direction defines the visual world of your brand or campaign—including mood, typography, color, imagery, photography, composition, graphic language and the way these elements work together consistently.
What is a creative territory?
A creative territory is a distinct visual concept your brand could own. It combines mood, references, visual language and creative rationale before the final direction is developed.
Can you work with an existing logo or brand identity?
Yes. I can build or refine the broader visual direction around your existing identity.
Can you create art direction for a campaign?
Yes. Premium projects can include campaign concepts, key visual direction, photography, styling, composition and applications.
Is logo design included?
Logo design is not included by default because this gig focuses on art direction and visual direction. If you also need a logo or complete identity design, message me and I can create a custom offer.
Do you use templates?
No. Every direction is created around your brand, audience, positioning and project objectives.
Will I receive editable files?
Editable/source files are included in Standard and Premium packages. Basic primarily includes the final presentation.

