I will do sung power intros for stations and shows branded intros

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I am Rene Visschers, your allround Dutch voice and Professional Audio Engineer.

A power intro or branded intro is the power of recall and identity infused into the beginning of a song. Since custom radio imaging is key when it comes to branding your station or radioshow, Power Intros are an essential part of this, melding a jingle and a song into one beautiful piece. Studies show that sung audio logos have a major effect on the recall of a brand or slogan and on a listeners or consumers behaviour.

My service connects a radio brand with songs that are popular within their target audience. The main objective is to infuse the identity of the station into their playlist hits and eventually make a mark on their listeners’ memory.

For a CHR-format it is obvious to use this service from the top current songs on your playlist. But if you are a classic hits station, then power intros are also a good idea. It al comes down to the fact that you highlight the songs that define the station’s sound, even if those are on the older end of the library.

Listen to my demo and feel free to get in touch. 

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