In this gig I will go through your website and analyse it to provide the recommendations based on the recent series of 13 topical reports with 1073 design guidelines from Nielsen-Norman Group (world leaders in Research-Based User Experience).
Read more about it here: https://www.nngroup.com/reports/ecommerce-user-experience/
The analysis will cover:
- Vol. 01: Ecommerce User Behavior and Executive Summary for the Series
- Vol. 02: Homepages, Navigation, and Product Comparisons
- Vol. 03: Product Pages
- Vol. 04: Shopping Carts, Checkout and Registration
- Vol. 05: Search, Filters, and Routing Pages
- Vol. 06: Customer Service
- Vol. 07: Selling Strategies
- Vol. 08: Wishlists, Gift Cards, and Gift
- Vol. 09: Trust and Credibility
- Vol. 10: International Purchasers
- Vol. 11: Store Finders and Locators
- Vol. 12: Transactional Email, Confirmation Messages, and Notifications
- Vol. 13: Ecommerce User Research Methodology
Including:
- Changes in customer behaviors and expectations
- Live chat and chatbot best practices
- How to utilize notifications throughout the customer journey
- Expectations for product pages and product information
- Expectations for product pages and product information
- Livestream selling