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I will develop your brand strategy, GTM plan, and product positioning

United States

I speak English

Product Marketing, Innovation and Branding Lead

I am a results-driven Marketing & Product Strategy executive with 16+ years driving GTM, product launches, and revenue growth across Fortune 500, high-growth SaaS, and venture-backed startups. I deliv...
About this Gig

Most strategists know classical brand building OR digital growth. Almost none understand the human behavior and wellness dimension driving today's best brands. I specialize in all three: physical goods, tech SaaS, and human-centered categories

Having Led GTM for iconic brands like Meta or McDonald's, certified in nutrition and eastern wellness traditions (India & Nepal), I understand customers from the inside out.


What we'll build together:

Brand Blueprint We clarify where you are, where you're headed, and what truly sets you apart. This includes positioning, audience definition, competitive context, brand personality, messaging architecture, and GTM roadmap. The outcome is a clear, actionable strategy so you move forward with confidence,

GTM & Launch Strategy channel strategy, communications plan, innovation concepts, market sizing. Built for execution. Whether you're launching a physical product, a SaaS platform, or a wellness brand, i'll help with foundations for either

Creative Direction once strategy is clear, I guide the visual and verbal expression of your brand so it resonates with the right consumer and reflects your true positioning.

Service type:

Business launch consulting

Go-to-market strategy

Business type:

Startups

Corporates

Industry:

Food & beverage

Marketing & advertising

Wellness