I will write b2b embedded finance and payment infrastructure content for fintech
B2B Fintech Content Writer
About this Gig
Are you a fintech founder or CMO struggling to explain complex embedded finance infrastructure to enterprise buyers?
Most fintech companies have groundbreaking products but generic content that fails to convert the CFOs, CTOs and product leaders who actually make buying decisions.
I'm a B2B fintech content writer based in Nairobi, Kenya specializing exclusively in payment infrastructure, embedded finance, Banking-as-a-Service and open banking. I don't write
about anything else.
WHAT I WRITE FOR YOU:
Long-form blog posts that educate and convert enterprise buyers
Deep dives explaining your payment stack in accessible language
Case studies showing measurable results your customers achieved
White papers that close enterprise deals
Thought leadership pieces for your CMO or CEO targeting CFOs and product leaders
Landing page copy that speaks the language of enterprise decision makers
Topics I Cover
Embedded payments and wallets Banking-as-a-Service Payment APIs and integration Open banking and PSD2/PSD3 Real-time payment infrastructure KYC/AML compliance content Merchant payment solutions Card issuance infrastructure Payment orchestration Embedded lending and BNPL
Language:
English
Tone:
Persuasive
•
Informative
•
Conversational
Delivery style preference
Please inform the freelancer of any preferences or concerns regarding the use of AI tools in the completion and/or delivery of your order.
My Portfolio
Gig milestonesNEW
Choose to pay for your project per milestone by only paying when it’s time to start a new one or decide on a 1-time payment.
- Basic Package.
- 1st Milestone: First draft5-day delivery · 1 revision$50Pay now
I'll prepare a first draft of the delivery.
- 2nd Milestone: Delivery3-day delivery · 1 revision$50Pay later
I'll send you the final delivery for review and feedback.
- 3rd Milestone: Modifications3-day delivery · 1 revision$50Pay later
I'll modify assets based on your feedback.
These are the steps we’ll follow to complete your project.
Other Articles & Blog Posts Services I Offer
FAQ
Q1: What types of embedded finance content do you write?
A: I write blog posts, deep dives, white papers, case studies, and thought leadership pieces covering embedded finance, payment infrastructure, Banking-as-a-Service, open banking, and stablecoin payments. All content is written specifically for B2B audiences-Founders, CMOs,Enterprise Buyers
Do you understand embedded finance technically or just write about it generally?
A: I specialize exclusively in B2B fintech content. I've published 3 deep dives covering embedded finance infrastructure, Shopify's $11.5B embedded finance stack, and stablecoin B2B payments. I understand payment rails, APIs, KYC/AML compliance, BaaS architecture, and real-time settlement
Who is your typical client?
My typical clients are fintech founders, CMOs, and marketing teams at payments companies, embedded finance platforms, neobanks, and B2B SaaS companies in financial services. I write content that speaks directly to their buyers — CFOs, CTOs, product leaders and enterprise decision makers.
How long does it take to deliver the content?
A: Delivery times depend on content type: → Blog post (800-1,500 words): 3-5 days → Deep dive (2,000-3,000 words): 5-7 days → Case study: 7-10 days → White paper: 10-14 days Rush delivery is available for an additional fee.
Do you use AI to write the content?
A: No. All content is 100% human-written and original. I conduct real research using primary sources — company reports, industry publications, regulatory documents, and market data — before writing every piece. AI-generated content is not acceptable for the B2B fintech audience i write for.
Will you need a brief or will you come up with the topic?
A: Both options are available. If you have a brief — great, I'll follow it closely. If you need topic ideas, I can research your company's content gaps and suggest 3-5 specific topics tailored to your target audience and business goals.
Do you write for companies outside of embedded finance?
A: I specialize in B2B fintech content broadly — including embedded finance, cross-border payments, stablecoin payments, open banking, RegTech, compliance, and payment infrastructure. If your company operates in fintech or financial services I can likely help.
What information do you need from me to get started?
→ Your target audience (who reads this content?) → The goal of the piece (SEO? Lead generation? Brand awareness?) → Your preferred tone (technical? Accessible? Thought leadership?) → Any specific stats, products or case studies to include → Word count and deadline A brief call before starting.
Can you match our existing brand voice and style?
A: Yes. If you share existing content samples or a brand voice guide, I'll study your tone, vocabulary, and style before writing. Consistency with your existing content is important for brand credibility with enterprise buyers.
Do you offer revisions?
A: Yes. My packages include: → Basic: 1 revision → Standard: 2 revisions → Premium: 3 revisions I aim to get it right the first time by asking the right questions upfront. Most clients require minimal revisions because of the detailed brief process.

