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English
$
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I will develop a complete marketing and positioning plan for your brand
Gabriel Mendes
About this gig
Are you a small or medium business looking to grow your brand but unsure where to start? I help companies understand their product or service, define their unique value, and create data-driven marketing strategies that maximize results even on a limited budget.
What I can do for you:
- Analyze your product or service to identify key strengths and opportunities
- Define your target audience and ideal positioning
- Recommend budget-friendly marketing channels, with a focus on digital strategies
- Create a short- to long-term brand roadmap, including tests to understand consumer behavior and build a data-driven marketing database
- Suggest KPIs, metrics, and measurement frameworks to track growth and performance
- Guide owners and teams to adopt a data-first mindset, making decisions based on insights rather than assumptions
- Provide practical insights on social media positioning, campaigns, and messaging no design or logos required
Why work with me:
I combine experience in multinational brand strategy, digital marketing, and growth initiatives with a deep understanding of what small and medium companies need to scale effectively. My goal is not just to plan its to educate and empower you!
Gig workflow
These are the steps we’ll follow to complete your project.
- Basic Package.
- Business Review
I'll review your business and product/service.
Follow-up session · Research - Consultation
I'll make recommendations to market your business and optimize your marketing strategy.
Delivery · First draft - Marketing Plan
I'll create a marketing plan for your business.
Marketing Strategy
These are the steps we’ll follow to complete your project.
Get to know Gabriel Mendes
Gabriel Mendes
Marketing and Brand Growth PRO
- FromBrazil
- Member sinceJan 2026
Languages
English, Portuguese, Spanish
Senior Marketing professional with over 11 years of experience working in multinational environments and leading brand-building initiatives for global companies such as Heineken and Pernod Ricard.
I have a strong background in shaping, planning, and executing brand strategies, always balancing short-, mid-, and long-term objectives to drive sustainable brand growth and market consolidation. My work involves defining the right channels, testing frameworks, and communication strategies to support brand positioning and business goals. Currently leading a Digital Strategy and Performance team
FAQ
What do I get with the Basic package?
The Basic package includes a high-level brand audit, target audience mapping, and short-term marketing recommendations. It’s perfect for small or medium businesses looking for actionable insights to start growing their brand.
Do you handle design, logos, or packaging?
No, this gig focuses on brand strategy and marketing guidance, not design. I can provide insights or recommendations, but visual design work is not included.
How long will it take to deliver the strategy?
The Basic package typically takes 4–5 days: 2 days for the business review, 1 day for the consultation, and 1–2 days for the marketing plan.
What do I need to provide to get started?
- A brief description of your business and products/services - Your current marketing materials (website, social media links, campaigns) - Goals or challenges you want to address - Do you have a monthly or annual budget? - Sales expectation
Can this strategy fit a small budget?
Absolutely. My recommendations are budget-conscious, focusing on the highest-impact channels and tests to help you grow efficiently.
Do you implement the strategy for me?
No, this gig focuses on planning and guidance. You will receive a clear, actionable marketing plan with steps you or your team can implement. For digital strategies there is a possibility depending on the scenario.
Can I upgrade to a bigger package later?
Yes! Many clients start with the Basic package and upgrade to Standard or Premium for a more comprehensive, long-term strategy with detailed KPIs and digital execution guidance.
What’s the difference between the Basic and Standard packages?
The Basic package provides a high-level brand audit, target audience mapping, and short-term marketing recommendations. The Standard package goes deeper: it includes a full short- to medium-term strategy, detailed channel recommendations, suggested tests to understand consumer behavior, KPIs etc
