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I will setup facebook and google ads offline conversion tracking via gclid, zapier
Google Analytics4, GTM, Conversion Tracking and Pixel CAPI Expert
Are your ad campaigns wasting ad costs due to poor tracking?
Struggling with Meta Pixel accuracy or unreliable GA4 data? but not anymore.
I’m Moniruzzaman, a Data-Driven Tracking Consultant with over...
Level 1
Has met certain performance criteria and shows strong potential in the marketplace.
About this Gig
Are your Facebook & Google ads showing "results," but the real sales happen offline?
- Leads come in. Calls happen. Deals close.
- But your ad platforms never see the conversion.
- Thats how algorithms learn from the wrong data and budgets quietly leak.
I will setup or fix Facebook & Google Ads Offline Conversion Tracking so your real sales data feeds back into your ad platforms.
What this unlocks:
- Optimize ads based on real revenue
- Improve ROAS and lead quality
- Reduce wasted ad spend
I specialize in:
- Google Ads Offline Conversion Tracking (GCLID-based)
- CRM integrations (HubSpot, GoHighLevel, etc)
- Offline Sales Upload to Google Ads
- GCLID tracking from ad clicks
- Zapier automation for OCT
- Offline event mapping & validation
- Fix missing conversions & improve matching
- Lead-to-sale attribution
- Custom offline funnel tracking
Results delivered:
- +35% ROAS by tracking closed deals back to ads
- Cut 25% wasted ad spend by syncing CRM sales with Google Ads
- +40% qualified bookings by offline appointment tracking
Let's stop optimizing for fake conversions.
If your revenue happens offline, your tracking should reflect that.
Hit the "Contact Me" button and connect your real sales data to your ads.
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Other Web Analytics Services I Offer
FAQ
What access do you need to start?
✔ Google Tag Manager, ✔ Google Ads, ✔ CRM platform access (HubSpot, Zoho, Salesforce, GoHighLevel, etc.) or offline sales data (like Google Sheets) access. If server-side setup is required, access to Stape.io or your server container will be needed.
What is offline conversion tracking and why do I need it?
Offline conversion tracking sends your real offline sales (calls, CRM deals, invoices) back to Google or Meta. Offline conversion tracking allows you to track leads, sales, and appointments that happen outside your website. It helps Ads report accurate conversion data and optimize campaigns.
How does Zapier help with offline conversions?
Zapier automatically sends offline conversion data including leads, sales, and appointments, without manual entry from your CRM or Google Sheets to Google Ads or Meta. It connects lead status updates (qualified, closed, won) back to ad platforms so optimization is based on real results.
Will I need a paid Zapier plan?
That depends on your setup. For multi-step Zaps, webhooks, or CRM integration, a Zapier Starter or Professional plan may be required. I’ll advise you before we begin.
What platforms can you integrate for Offline Conversion Tracking?
I specialize in integrating the major ad platforms with various CRMs and data sources. Ad Platforms: Google Ads (using GCLID), Facebook/Meta (using Conversions API / Offline Events), TikTok (using Events API). CRMs/Data: HubSpot, Salesforce, Zoho, Pipedrive, custom databases, or simple spreadsheet.
Can you track qualified and converted leads?
Yes! I set up offline conversion tracking (GCLID-based) to capture qualified leads and converted leads from your CRM, giving you precise reporting for smarter marketing decisions. So platforms optimize based on lead quality and actual conversions, not just submissions.
Do you provide enhanced conversion tracking setup?
Absolutely. I provide full Enhanced Conversion Tracking setup for Google Ads and Meta, including GTM, GA4, hashed user data, and server-side support where needed. This ensures more accurate conversion data and better ad optimization.
Can you fix existing Google Ads conversion tracking issues?
Absolutely. I can audit and fix existing Google Ads conversion tracking issues, including duplicate events, wrong firing, missing conversions, GTM errors, and mismatched GA4 data, so your tracking is accurate and reliable.
Will this help improve my ad performance?
Absolutely. Offline conversion tracking helping their algorithms optimize for what actually converts. This usually leads to better attribution, smarter bidding, and higher ROAS. After proper OCT setup, the result is: • 15–30% improvement in lead quality. • 10–25% lower cost per qualified lead.
What is GCLID and why is it important?
GCLID (Google Click Identifier) is a unique tracking ID generated for every Google Ads click. Capturing and storing this ID allows you to attribute offline events (like sales or signups) back to the original ad click. It’s important because it lets you track which clicks led to real sales or leads.
