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$
USD
I will create a visual identity for your business
Giulia P
About this gig
A brand is not a logo.
It comes from an intention, a tone, an imaginery that must last.
Brand Design means giving a visual form to a deep identity: the one that tells who you are, what you do and, most of all, why you do it.
I create coherent visual systems, that are sustainable long-term.
Logo and typography
Colors, tone of voice, applications
Brand books e use
Are you building your identity or reshaping it consciously?
Let's talk, we can imagine it together!
Delivery style preference
Please inform the freelancer of any preferences or concerns regarding the use of AI tools in the completion and/or delivery of your order.
Get to know Giulia P
Giulia P
Digital Designer
- FromItaly
- Member sinceApr 2026
- Avg. response time27 days
Languages
English, Italian, French, Spanish
I shape ideas and create experiences that work. Design is more than aesthetics; it's a language, strategy, and experience. I help brands and professionals build their digital identity in a coherent, memorable, and functional way.
My Portfolio
FAQ
Is Brand Design just another name for logo design?
Not at all. While a logo is a vital part of your identity, Brand Design is a holistic system. As the presentation mentions, it includes your "deep identity"—your tone of voice, color palette, typography, and the emotional narrative that explains why you do what you do.
What exactly is included in the Brand book?
The Brand book serves as your brand’s North Star. It is a concise guide that outlines how to use your visual elements correctly. It typically includes: Clearance rules for the logo. Your specific color codes (HEX, RGB, CMYK). Typography hierarchy. Basic guidelines.
Why do you focus on "sustainable" visual systems?
Sustainability in design means longevity. We avoid passing trends that might look dated in six months. Instead, we build a visual foundation that can evolve with your business over the years, ensuring you don’t need a complete rebrand every time your service list grows.
I already have a logo; can I still use this service?
Absolutely. Many clients come to me for a "Refresh." If your current logo still represents you but your visual presence feels disjointed or "messy" across social media and your website, we can build a cohesive system around your existing logo.
How long does the Brand Design process take?
Because we dive deep into your brand’s "why" and "intentions," the process is collaborative. A standard project typically takes 3 to 6 weeks. This allows enough time for the research phase, creative development, and the final refinement of your brandbook and assets.
