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$
USD
I will create your brand strategy for your business
Hamza Hameed
About this gig
Hi! I am Hamza Hameed, a brand strategist and digital marketing strategist. With 5+ years of experience building brand strategy grounded in market research.
I've developed 100+ brand strategies and 700+ buyer personas for B2B and B2C brands worldwide. You're not hiring a freelancer, you're working with a brand strategy expert focused on clarity, positioning, and execution, delivering a strategic foundation designed to bring focus, coherence, and direction to your brand.
What you get
· Brand strategy and brand positioning to clarify your value proposition
· Brand mission and vision aligned with long-term business goals
· Target audience definition, buyer persona snapshot, and audience insights
· Data-driven market and customer research
· Competitor analysis and market differentiation framework
· Brand narrative, storytelling, and brand voice and tone guidelines
· Strategic messaging framework and core messages
· Slogans and taglines, plus key assets
· Typography and color palette aligned with your brand
· Go-to-market (GTM) strategy and execution roadmap
Have questions? Send me a message or place your order to start.
Get to know Hamza Hameed
Hamza Hameed
- FromPakistan
- Member sinceDec 2024
Languages
Urdu, English, Arabic, German
My name is Hamza Hameed, a creative branding and communication professional specializing in brand strategy, presentation design, social media creatives, and visual storytelling. I’ve worked with organizations including DAI, Save the Children Pakistan, Acid Survivors Foundation Pakistan, and Dakota Communications to deliver impactful, professional, and results-driven creative solutions.
My Portfolio
FAQ
What makes this brand strategy different?
Our brand strategy is buyer persona led. We start with market research and competitor context, and if you already have audience insights we use that as the baseline and refine the gaps. Then we build positioning, messaging, storytelling and a brand voice tone you can apply across channels.
Do you include buyer persona and market research in the GIG?
Yes. We include a focused buyer persona snapshot, audience insights and market research notes to shape you positioning, messaging, and brand voice tone. If you already have research, we review it and fill the gaps.
What is the difference between this and a marketing strategy or plan?
Brand strategy defines who you are, who you speak to, and how you communicate: positioning, messaging, and brand voice tone. A marketing plan focuses on campaigns, channels, and execution. This GIG builds the foundation.
Is this suitable for both B2B and B2C brands?
Yes. We adapt the buyer persona, messaging, and customer journey to your business model, buying cycle, and decision makers, so the brand strategy fits how your clients actually choose.
Can you work with a new brand that has no clarity yet?
Yes. We use market research and structured questions to define your audience, value proposition, and direction before you invest in design, content, or ads.
How does the process work in this GIG?
After you order, you complete a brief. We research your market and competitors, define the buyer persona and customer journey, then build your brand strategy, messaging, and brand voice tone. Feedback happens inside the order chat.
What does the final brand strategy document look like?
You receive a clean, presentation ready PDF with positioning, messaging, brand voice tone guidelines, key insights, and a roadmap you can use for content, website, and campaigns. Easy to share with your team.
