I will set up tiktok ads pixel capi, server side tracking, and events API via GTM
Google Tag Manager, GA4, Server Side Tracking, Meta Pixel and Conversion API
Level 2
Has met high performance criteria and has a proven track record for meeting client expectations.
About this Gig
Are your TikTok Ads losing up to 35% of conversion data due to iOS 14+ updates and AdBlockers?
Browser-only tracking fails to capture true ROAS on TikTok. If TikTok's algorithm doesn't receive exact purchase data, your Cost Per Acquisition (CPA) spikes. Setting up TikTok Events API (CAPI) via Server-Side Tracking ensures 100% data accuracy to optimize your campaigns.
What I Will Set Up For You:
- TikTok Base Pixel: Clean GTM Web Container installation
- TikTok Events API (CAPI): Server-Side Tracking via Stape.io or GCP
- E-commerce Funnel Tracking: ViewContent, AddToCart, InitiateCheckout, Purchase
- Advanced Matching Parameters: Send hashed Email, Phone Number, and ttclid for high match quality
- AdBlocker Bypass & First-Party Data: Route data through your custom domain
- Live Testing & Verification: Event verification via TikTok Test Events tool
Why Choose Me?
- Senior Digital Analytics Specialist (500+ Successful Projects)
- 170+ Five-Star Client Reviews
- Clean Data Layer Implementation & Post-Delivery Support
Stop wasting ad spend on blind bidding. Contact me now to set up your TikTok CAPI!
My Portfolio
FAQ
1. Why do I need TikTok Events API (CAPI) for my TikTok Ads?
Browser tracking misses up to 35% of sales data due to iOS 14+ & ad blockers. Setting up TikTok Events API (CAPI) alongside the pixel routes data server-side provides your TikTok Ads algorithms with accurate purchase data to lower CPA and boost ROAS.
2. Which e-commerce platforms do you support for TikTok Ads tracking?
I can set up complete conversion tracking for TikTok Ads on Shopify, WooCommerce, WordPress, Magento, Wix, Squarespace, and custom-built websites using Google Tag Manager (GTM) and proper Data Layer configuration.
3. What e-commerce events will be tracked for my TikTok Ads campaigns?
I will set up full dynamic funnel tracking for your TikTok Ads, including ViewContent, AddToCart, InitiateCheckout, and PlaceAnOrder (Purchase). Dynamic order values and currency will be passed so you can run dynamic catalog ads and measure exact Return on Ad Spend.
4. What access do you need to set up TikTok Ads conversion tracking?
I will need access to your Google Tag Manager container, your TikTok Business Center / Pixel ID linked to your TikTok Ads account, and staff access to your website backend (Shopify/WooCommerce) to verify or configure the Data Layer.
5. How do we test and verify that TikTok Ads tracking is working properly?
After setup, I perform live verification using the TikTok Pixel Helper extension, GTM Preview Mode, and the Test Events tool inside your TikTok Ads Manager. You will receive a clean, fully verified setup with zero firing errors before order delivery.
