I will connect your app event data to automated email, push and sms campaigns
About this Gig
YOUR APP COLLECTS EVENTS. IT SHOULD BE COLLECTING REVENUE.
Most media and streaming apps sit on millions of play, pause, signup and cancel events and still send one newsletter to everyone.
I build the missing layer between your data and your marketing.
WHAT YOU GET
- Event ingestion: Kafka, Kinesis, webhooks, SDK/S3 exports
- PySpark or SQL transforms into clean, queryable user tables
- Behavioural segments: churn risk, trial-to-paid, binge watchers, dormant, win-back
- Auto-sync of segments into Braze, Customer.io, Klaviyo, Mailchimp, OneSignal or your own API
- Attribution back into your warehouse: which campaign actually retained the user
STACK
Kafka | Spark / PySpark | Airflow | AWS (S3, EMR, Glue, Athena, Lambda, Redshift) | Apache Iceberg | Snowflake | dbt | Python | SQL
WHY ME
3.5+ years building the real-time data platform behind a European telecom's OTT TV and broadband apps: 100+ production pipelines, 0.6 TB/day, millions of users across 8 countries including the campaign decisioning layer itself.
You get documented, tested, handover-ready code. Not a notebook.
Message me before you order. I'll map your setup and quote a fixed scope, free.
