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I will handle PR, social, web, and grants for artists and creatives
Music writer turned PR and marketing pro for unique creatives
My name is Ian Gassman. I'm a music journalist, musician, PR, and marketing expert with more than 12 years of collective experience in digital content creation and management, with a knack for social,...
About this Gig
Are you an artist or creative entrepreneur with a small business idea? My name is Ian, I'm a musician, music journalist, and marketer. I have my own small business. I'm a writer for The Onion, Paste Mag, Denver Post turned an SEO content, PR, and social media marketer.
I'm the only person you'll find with my skill set here. www.iangassman.com
Over the past decade, I've been in countless bands. I've even started my own communications company. What do I know? In today's "flavor of the week" world of Spotify playlist worshipping, TikTok virality, and Instagram business ads, finding longevity in your visibility and audiences aka real fans and actual buyers is super important.
I also know how expensive artist and small business marketing and PR can be. If you're tired of paying $2,000 to $5,000 just to get a small PR campaign for your music project, or a string of social media ads for your business, I'm here to help.
Let's work together to get you the right materials to distribute via curated PR email blasts, thoughtful social media posts, and engaging content. Let's build you a solid marketing foundation for less. I guarantee pro-level research, edits, and measured results.
Language:
English
Delivery style preference
Please inform the freelancer of any preferences or concerns regarding the use of AI tools in the completion and/or delivery of your order.
FAQ
What does an interview include?
1hr talk and 15 questions that get to the root of your brand story, plus writing and editing a bio or small business profile to use in web, print, social media.
Does your work include a first round of edits and proofreading?
Yes. I am an expert editor with more than 10 years in journalism writing who knows AP Style and PR editing.
How long does a project usually take you?
That depends. For less words and a focused project it should only take a day, depending on when you can interview. For more words and more deliverables, it will take more time to edit and prepare. Remember that patience delivers a better project.
Are you a music journalist?
Yes. I have been writing about music and arts for more than 10 years, with roles at The Onion, The Denver Post, Paste Magazine, and more. See my work: www.iangassman.com
Do you understand the needs of musicians, artists, and creative entrepreneurs?
Yes. For the past decade, I have formed and played in more than six independent bands while organizing tours and PR campaigns. I've also started my own creative small business. When it comes to creative pursuits, I know all about the joys, pains, and proper paths to success.
Can I add work onto a package?
Yes, for certain prices listed, you can add on additional edits, social posts, etc. We can also talk about your needs during our Kickoff Meeting.
Do you projects include a direct way to call or talk with you?
Yes, I start each project off with a short Kickoff Meeting where we talk about your wants, needs, and desires for PR, communications, and marketing assistance. Then, I'm always available via email and sometimes text, depending on the detail of the project.
