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I will a boutique hotel brand identity and guest experience design
Izumo K
About this gig
Boutique hotels are remembered not by their logos, but by how they make guests feel.
I create thoughtful brand identities for boutique hotels, hospitality businesses, restaurants, cafés, and lifestyle spaces that want to build memorable guest experiences through design.
My approach combines visual identity, editorial thinking, materiality, and hospitality experience design to create brands that feel calm, timeless, and deeply considered.
Services can include:
Logo design
Colour palette development
Typography systems
Brand guidelines
Brand books
Guest experience touchpoints
Hospitality branding strategy
Editorial design systems
My work focuses on quiet luxury, atmosphere, and emotional connection rather than trends or visual noise.
Whether you are opening a boutique hotel, creating a restaurant concept, or building a hospitality brand from the ground up, I can help you create an identity that guests will remember long after they leave.
Please contact me before ordering so we can discuss your project and find the best package for your needs.
Delivery style preference
Please inform the freelancer of any preferences or concerns regarding the use of AI tools in the completion and/or delivery of your order.
Get to know Izumo K
Izumo K
Hospitality Brand and Editorial Designer based in Barcelona
- FromSpain
- Member sinceApr 2026
- Avg. response time9 hours
- Last delivery3 months
Languages
English, Japanese, Spanish
I create thoughtful brand identities and visual systems for restaurants, wine bars, cafés, and boutique hotels through typography, print design, and guest experience thinking.
With a background in hospitality, I understand both guest experience and operational realities. My work combines Japanese restraint, editorial thinking, and material-focused design to create calm, memorable experiences across menus, printed matter, and brand touchpoints.
Based in Barcelona and working in English, Japanese, and Spanish.
FAQ
What information do you need to start the project?
I usually ask for information about your business, target audience, positioning, visual preferences, competitors, and project goals. If you already have references, moodboards, or existing materials, they are always helpful but not required.
Is this Gig only for hotels?
No. While my focus is boutique hotels and hospitality experiences, I also work with restaurants, cafés, wine bars, wellness spaces, and lifestyle brands.
Do you provide logo design?
Yes. Depending on the package selected, the project can include logo design, visual identity development, typography systems, colour palettes, and brand guidelines.
What is included in a brand book?
A brand book may include logo usage, colour palettes, typography systems, visual identity principles, and hospitality touchpoints depending on the selected package.
Why should I contact you before ordering?
Every hospitality project is different. A short conversation before ordering helps ensure that you select the package that best fits your goals and expectations.
