I will set up a PR team, work on a PR strategy

Discovery Call or Brief - 30 mins (Free) - Short call or written brief where you share the news, the audience you're trying to reach, and outcome (is it awareness, credibility, funding interest, media pickup, etc) I ask sharp questions and I will also need to understand your house style.

First Draft

You'll receive a full press release draft, structured to your style (headline, dateline, lead paragraph, quotes, boilerplate, contact info), written to be both media-ready.

One Round of Revisions (different number of revisions basis package selected)

You review and share feedback tone, facts, emphasis, anything that needs adjusting. I revise and return a polished version that reflects your voice and your organization's priorities for feedback.

Final Polish & Delivery

You receive the final press release as a clean, submission-ready document, along with a short note on suggested distribution angles or media lists if relevant to your package.

Optional Add-On: Distribution Guidance

For clients who want it, I can recommend distribution channels or draft a pitch note isn't wire distribution it

For campaigns you can get in touch with me directly.