I will create amazing brand awareness content

South Africa

I speak English, Afrikaans

Freelance Content Writer

I am a freelance content writer and PR professional with over 15 years of experience in marketing and corporate communications. I specialize in turning complex, technical industries like security and ...
About this Gig

What the client gets in each package

Brand Foundation ($150):

  • A short discovery questionnaire.
  • A mission statement and a vision statement.
  • 3 brand guiding principles.
  • A business name check or 3 name options.
  • 5 slogan options to choose from.
  • Everything delivered as a branded PDF.

Brand Story ($350) everything in Basic, plus:

  • A one-page brand narrative telling the why behind the business.
  • Two ideal customer profiles, one for B2B and one for B2C buyers.
  • A positioning statement and 3 key messages.
  • Voice and tone guidelines with dos and donts and example copy for web, social and email.

Complete Brand Blueprint ($650): everything in Standard, plus brand design guidelines covering:

  • Logo usage rules.
  • A colour palette with HEX, RGB and CMYK codes.
  • Typography.
  • Imagery style.
  • Sample social and print layouts.
  • Its all compiled into a 1520 page brand book (PDF), with a 30-minute handover call.

Industry:

Education

•

Technology & internet

Language:

English

Delivery style preference

Please inform the freelancer of any preferences or concerns regarding the use of AI tools in the completion and/or delivery of your order.