I will help schedule content strategies to drive engagement

This gig involves developing a structured, long-term roadmap for a brand's social media presence to drive engagement and achieve business goals, rather than just posting on a day-to-day basis. The strategist acts as the "brain" of content creation, conducting research to understand the audience, mapping out content pillars, and planning a monthly content calendar to ensure consistency and brand alignmentContent Audit & Research: Analyzing past performance to identify what resonated with the audience and researching industry trends to find opportunities. Developing Content Pillars: Creating 35 core topics (e.g., educational, promotional, behind-the-scenes) to maintain a consistent brand voice. Creating a Monthly Content Calendar: Planning a schedule for all social media channels (e.g., LinkedIn, Instagram, youtube) to map out posting frequency, themes, and formats, often using tools like Trello, Asana, or Canva. Engagement Strategy: Developing interactive contentpolls, quizzes, contestsdesigned to increase comments, shares, and likes. Performance Tracking: Establishing Key Performance Indicators (KPIs) to measure engagement rates and content success at the end of the month.