I will refresh and SEO optimize your existing legal blog content
Licensed US Attorney, SEO Legal Content Writer for Law Firms
About this Gig
I am Jennifer Lisa Cohen (US Attorney Bar #300390). Welcome to my content refresh gig.
Your existing blog posts are an untapped asset. Most law firm blogs contain dozens of articles that once ranked but have slipped because the law changed, keywords shifted, or the content was thin to begin with. Refreshing proven content is faster and more cost-effective than starting over.
I rewrite and re-optimize your existing legal content so it ranks again and converts better.
My refresh process includes:
- Updating outdated statutes, case law, and legal procedures
- New keyword research and on-page optimization
- Expanding thin sections to meet current depth expectations
- Rewriting headings, meta titles, and meta descriptions
- Adding internal links and strengthening calls to action
- Removing bar-noncompliant language and unsupported claims
As a licensed attorney, I catch the legal inaccuracies a general SEO writer would miss.
Choose a package, share the URLs or files of the posts to refresh at checkout, and I will return optimized, legally current content ready to republish.
Language:
English
Industry:
Legal
Tone:
Professional/Formal
Delivery style preference
Please inform the freelancer of any preferences or concerns regarding the use of AI tools in the completion and/or delivery of your order.
FAQ
Why refresh instead of writing new posts?
Existing pages already have age, backlinks, and indexing history. Updating them typically produces faster ranking gains than publishing new content.
How do you decide what to change?
I review the post's current performance keywords (if you share analytics), identify gaps against top-ranking competitors, verify the legal content is current, and rebuild accordingly.
What is included in the Premium content audit?
A spreadsheet evaluating 10 of your posts for legal accuracy, keyword targeting, depth, and conversion elements, with a recommendation (refresh, merge, or remove) for each, plus five full refreshes.
Do you check whether the law has changed?
Yes. This is the core advantage of an attorney refresh. I verify statutes, procedures, and case references are current before republishing.
Will I lose my rankings during the refresh?
No. I preserve the URL, core topic, and any elements currently performing while improving everything else. You receive guidance on republishing correctly.
Do I need to message you before ordering?
No. Select a package and paste the URLs or upload the files in the order requirements to begin immediately.
