I will review and improve your website messaging and content
About this Gig
Your website should clearly communicate what you do and convert visitors into customers but many businesses lose enquiries due to unclear messaging or weak structure.
With 10+ years experience in brand, content and campaign marketing for a major UK retailer, I help businesses improve their messaging, content and customer journey to increase clarity, engagement and conversions.
I offer:
- Website messaging and clarity reviews
- Full messaging audits
- Customer journey analysis
- SEO-friendly content recommendations
- Conversion-focused improvements (CTAs, structure, positioning)
- Multi-channel content suggestions (website, social, touchpoints)
- Optional tone of voice guidance (add-on)
You'll receive practical, commercially focused feedback tailored to your business.
This is ideal for businesses that want clearer messaging, stronger positioning and better-performing content.
If you're unsure which package is right, feel free to message me before ordering.
FAQ
What do you need from me to get started?
I’ll need your website URL and a brief overview of your business, target audience, and goals. If you have any brand guidelines or existing messaging, that’s helpful but not essential.
What type of businesses do you work with?
I work with service-based businesses, SMEs, and growing brands that want clearer messaging, stronger positioning, and improved customer conversion.
What will I receive at the end of the service?
You will receive a clear, structured document outlining practical recommendations to improve your website messaging, content, and customer journey depending on your selected package. Premium packages also include a rewritten homepage section and strategic content recommendations.
Do you write full websites or just review them?
This gig is primarily focused on reviewing, improving, and refining existing messaging. However, premium packages include selected rewritten sections such as homepage copy.
Can you match my brand tone of voice?
Yes. I tailor all feedback and recommendations to your brand style. You can also add the optional Tone of Voice Guide if you want a more detailed breakdown. If you're just starting out and looking for more support with Brand TOV or a rebrand, I'm happy to discuss this further on a bespoke basis
Will this help with SEO?
Yes — I include SEO-focused observations where relevant, such as keyword usage, structure, and content clarity. This is focused on practical improvements rather than technical SEO audits.
Do you offer revisions?
Yes — revisions are included depending on your package (1 for Basic, 2 for Standard and Premium). These cover small adjustments and clarifications, not full scope changes.
Can I contact you before ordering?
Yes - feel free to message me if you’re unsure which package is right or want to discuss your needs first.

