I will help optimize the product presentation on your online shop with a combination of navigation collections, product filters, and product merchandising.
Navigation:
- Create a navigation taxonomy to house the products in the way customers naturally shop for the products
- Assign products from the catalog to the applicable collections within the navigation
Product merchandising:
- Visually merchandising (display) the products in each collection based on a variety of factors: seasonality, best sellers, trends, aesthetics, etc.
Filters:
- Create product filters/facets and assign to products to help customers more easily narrow down which if your products they are searching for based on certain criteria
- Examples: fabric, brand, occasion, category