I will design your strategic brand identity, logo and style guide


Vetted Pro
Top Rated
Vetted by Fiverr Pro
Kelly R was selected by the Fiverr Pro team for their expertise.
About this gig
Hi, Im Kelly, a professional Brand Designer with 10+ years experience and 300+ clients worldwide.
Your brand deserves more than just a logo. Whether its a refresh of existing branding or a complete custom identity with strategy, Ill guide you through a professional process working directly with you one-on-one from start to finish.
Package Options:
- Basic: Brand Refresh: Light edits to your branding + aligned colours, fonts, and comprehensive brand style guide.
- Standard: Custom Identity: Moodboard to set direction + full logo suite, colour palette, fonts, and style guide.
- Premium: Strategy & Identity Workshop: Standard Package PLUS 1-hr strategy call + strategy summary document.
What you'll get:
- 100% custom design (no AI/templates)
- All logo formats including vector files (AI, EPS, PNG, high-res & transparent)
- Comprehensive Brand style guide (PDF, INDD on request) (40+pages)
- Moodboard for creative alignment (Standard & Premium)
Why work with me?
- Full-time Brand Designer
- Clients across wellness, lifestyle, fashion, beauty, luxury & more
- Clear, collaborative communication
Lets create a brand identity that makes a lasting impression!
Delivery style preference
Please inform the freelancer of any preferences or concerns regarding the use of AI tools in the completion and/or delivery of your order.
Get to know Kelly R
Vetted Pro
Strategic Brand Designer
Top Rated
Kelly R is part of the Fiverr Pro catalog and has been hand-picked by a dedicated Fiverr Pro team for their skills and expertise.
Vetted for
Brand Style Guides
Logo Design
- FromSouth Africa
- Member sinceApr 2016
- Avg. response time8 hours
- Last deliveryabout 10 hours
Languages
English, Afrikaans, Spanish

Fortnum & Mason
My Portfolio
FAQ
What is included in your Basic Package?
Light edits to existing branding (not a full redesign) • Colour Palette with Hex Values, RGB, CMYK • Typography Guide (Fonts and settings) • Logo Usage Guidelines • Logo Minimum clear space • Do's & don'ts
What kind of edits are included in the Basic Package as part of the Refresh?
New or updated font selections ; Colour palette refinements and updates; Logo spacing or sizing tweaks or alignment adjustments & updated colours; Updated file exports (vector, PNG, etc.) once adjustments are complete.
Does the Basic Package include a full logo redesign?
Not quite. The Basic Package covers light logo refinements — small font, colour, or spacing tweaks. More extensive logo refreshes (like cleaning up or rebuilding the design) fall outside this scope and may include an added fee depending on complexity.
What is included in your Standard Package?
Moodboards to define the creative direction of the branding • Logo: ONE initial design concept with revisions • Finalised Primary and Secondary Logo • Finalised Sub-mark Logo and Brandmark • Vector Files (AI & EPS & SVG) • Comprehensive Brand Style Guide (same as Basic Package)
What is included in your Premium Package?
Brand Strategy Session & Outline • Moodboards to define the creative direction of the branding • Logo: ONE initial design concept with revisions • Finalised Primary and Secondary Logo • Finalised Sub-mark Logo and Brandmark • Vector Files (AI & EPS & SVG) • Brand Style Guide (same as Basic Package)
Standard and Premium Package: What is your process for these Gigs?
Brand Strategy (Premium): Define vision, values & audience → Brand Exploration: Moodboards to define creative direction → Logo Concept: One tailored concept based on confirmed creative direction → Finalisation: Refinements per feedback → Style Guide: Comprehensive brand usage guide.
I need a logo and brand guide, but I need it sooner than the listed time - is this possible?
I am always happy to try and deliver sooner. However, please ensure to send me a message first outlining your deadline, to check that I have the capacity at the time to put your order to the front of the queue. Please note that rush orders are subject to an additional fee.
I see you only include ONE logo concept. Why only one?
Exploration is a major part of my process. Through brand strategy (Premium) and moodboard development, we’ll confirm the creative direction together before I move into design. This ensures the concept you receive is strong, aligned, intentional, and ready to refine into a final logo.
Can I request an additional logo concept?
Yes, you can request an additional logo concept. My process focuses on one strong concept to ensure quality and alignment with your brand strategy and moodboards. Additional concepts can be added for an extra fee—just let me know, and I can provide a quote.
I can't find a package that works for what I need - do you offer custom orders?
Yes! Please drop me a message with an outline of what you need, and I'll be happy to draft a custom order for you based on your requirements.
244 reviews for this Gig
| (236) | ||
| (7) | ||
| (1) | ||
| (0) | ||
| (0) |
Rating Breakdown
- Seller communication level
- Quality of delivery
- Value of delivery
Sort By
J jejupadel

Switzerland
Kelly exceeded our expectations by miles! We chose to work with Kelly because her portfolio matched our taste, and she converted our faint ideas into something we'll be very proud using on our website and socials. Proactive and fast, it has been a delight to work with her.
$400-$600
Price
3 weeks
Duration
Helpful?D 
davidbecker20

United States
Was such a pleasure to work with. I will definitely be working with her again! Her speed and craftsmanship was exactly what I needed and I am very glad I chose to partner with her. I would highly recommend to anyone looking for a partner or a designer!
$400-$600
Price
3 weeks
Duration
Helpful?A ammiqlo
Repeat Client

Germany
worth the money 100% to be honest, does the work for you exactly like you wanted. thanks
$1,000-$1,500
Price
3 weeks
Duration
Helpful?M mkhan1717
Repeat Client

United Arab Emirates
Kelly is amazing overall!
$600-$800
Price
3 weeks
Duration
Helpful?H horizenpro

Spain
A little more than others I have used in the past, but worth the extra expense
$400-$600
Price
8 days
Duration
Helpful?
244 reviews for this Gig
| (236) | ||
| (7) | ||
| (1) | ||
| (0) | ||
| (0) |
Rating Breakdown
- Seller communication level
- Quality of delivery
- Value of delivery
Sort By
J jejupadel

Switzerland
Kelly exceeded our expectations by miles! We chose to work with Kelly because her portfolio matched our taste, and she converted our faint ideas into something we'll be very proud using on our website and socials. Proactive and fast, it has been a delight to work with her.
$400-$600
Price
3 weeks
Duration
Helpful?D 
davidbecker20

United States
Was such a pleasure to work with. I will definitely be working with her again! Her speed and craftsmanship was exactly what I needed and I am very glad I chose to partner with her. I would highly recommend to anyone looking for a partner or a designer!
$400-$600
Price
3 weeks
Duration
Helpful?A ammiqlo
Repeat Client

Germany
worth the money 100% to be honest, does the work for you exactly like you wanted. thanks
$1,000-$1,500
Price
3 weeks
Duration
Helpful?M mkhan1717
Repeat Client

United Arab Emirates
Kelly is amazing overall!
$600-$800
Price
3 weeks
Duration
Helpful?H horizenpro

Spain
A little more than others I have used in the past, but worth the extra expense
$400-$600
Price
8 days
Duration
Helpful?

