I will audit your google ads, local services ads and tracking setup
Google Ads and Local SEO for home service businesses
About this Gig
Getting clicks but no calls? Usually that's not your ads - it's your tracking. Calls that go uncounted, Google Ads and Local Services Ads counting the same lead twice, Smart Bidding chasing the wrong signal. I find where your numbers break, for U.S. home-service businesses.
Full audit of Google Ads and LSA: search terms, structure, bidding, landing page, and the tracking chain - GA4, Tag Manager, call tracking, offline conversions. Written diagnosis plus a short screen recording.
BASIC ($375): the audit above, 3 business days.
STANDARD ($690): plus I fix the tracking myself - GA4 + GTM, up to 3 conversion events verified end to end. 5 days.
PREMIUM ($1,060): plus a 30-day action plan and one follow-up call. 5 days.
Proof: one appliance-repair account went from $96 to $22 per lead in 3 weeks, with each channel measured on its own, not blended.
Not for you if you have no live campaign yet - this is a diagnosis, not a build.
I tell you what I see and we decide together, the good parts and the bad. Written-first, short screen recordings, no long calls. U.S.-based, Charlotte NC. Author of "Win in the Spreadsheet First" (Amazon, 2026).
Search engine :
Industry:
Construction
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Services
Other Search Engine Marketing (SEM) Services I Offer
FAQ
What do you need from me to start?
Just read-only (viewer) access to your Google Ads account and one line on your niche and goal. That's it - I'll handle the rest and deliver a clear PDF with prioritized fixes.
How do you handle communication and language?
Written-first, with short Loom video walkthroughs. You always have everything in writing plus a screen recording, so nothing gets lost - and I reply fast and keep you updated at each step.
Do you need my Google Ads and GA4 password?
No. You invite my agency email as a read-only user in Google Ads, GA4 and Tag Manager. Three invitations, about ten minutes. I only ask for edit access if you order Standard or Premium, so I can fix the tracking myself.
What if the audit finds nothing wrong?
Rare, but it happens. You keep the written report and know the account is clean instead of guessing. Most accounts I check have at least one tracking gap - a call that never gets counted, or a lead counted twice.

