I will plan a storytelling email sequence for your brand

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Robin L.

About this gig

Most e-commerce emails are forgettable.


Sale. New product. Abandoned cart. Another sale.


But your brand probably has more to say than that.


I'll turn your brand, products and the stories behind them into a sequence of emails people might actually want to read.


I have 10 years of hands-on e-commerce experience, building and running my own online stores and selling physical products to customers in 77 countries. I know email needs to sell but it doesn't need to sound like it's constantly trying to.


What you'll get:


  • A connected, story-driven email sequence
  • Complete copy for every email
  • Subject lines
  • A clear narrative direction
  • Emails written around your actual brand and products


Depending on the package, I'll create 3, 5 or 8 emails.


This is for brands that want to build familiarity, personality and trust.

Not to fill another automation with BUY NOW buttons.


You'll receive the finished copy ready to use in your email platform. Klaviyo implementation is also available as an extra.

Get to know Robin L.

Robin L.

Shopify CRO and webshop specialist

  • FromSweden
  • Member sinceOct 2026
  • Languages

    Swedish, English, Finnish
I’m an e-commerce entrepreneur and Shopify specialist with 10 years of hands-on experience. I’ve built and run online stores selling physical products to customers in 77 countries, working with CRO, UX, SEO, international expansion and day-to-day e-commerce operations. I help Shopify stores identify what’s hurting conversions and what to fix first. My approach is practical and business-focused: clear priorities, actionable recommendations and no agency fluff.