I will edit 3 hook variations of your video ad for ab testing

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lars_vfx71
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lars_vfx71
Lars

About this gig

One ad, three openings, three chances to find a winner.


Most ads don't fail in the body. They fail in the first 3 seconds. Testing different hooks is the fastest way to find a winning creative without reshooting anything.


I edit performance ads for e-commerce brands through German ad agencies, usually with 3 hooks on one shared body. Before that I wrote, shot and starred in ads for a German perfume brand.


What you get:

  • Each hook with its own first shot, first line and on-screen text
  • One clean body and CTA shared by all versions
  • Captions, sound design and music
  • Separate files, ready to upload as separate creatives
  • Exports in 9:16, 4:5 or 1:1

How it works:

  1. Send your footage or your existing ad, product info and hook ideas
  2. I edit the hook versions
  3. You launch them as separate creatives and keep the winner

German and English ads. Not sure which package fits? Message me before ordering.

Get to know Lars

Lars

Shortform Video Editor

  • FromGermany
  • Member sinceSep 2026
  • Languages

    German, English
Hi, I'm Lars, a short-form editor focused on content that holds attention past the first 3 seconds: personal brand videos people don't scroll past, long-form turned into standalone clips. Every cut, caption, zoom and sound effect earns its place, or it's out. Native German speaker = real edge with DACH brands: language, culture, what German audiences respond to. I edit: Reels/TikToks/Shorts, Social Ads (multi-hook variants), podcast clips, talking-head content, motion graphics, color grading, captions & sound design. I´m looking forward to connect with you!

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