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I will develop your brand strategy, marketing strategy and brand positioning
Libby J
About this gig
Is your brand unclear, inconsistent, or failing to attract the right clients?
I will develop a complete brand strategy and marketing strategy built on market research, positioning, and clarity. Whether you are a startup, small business, or personal brand, you will receive a strategic foundation that gives every future marketing decision real direction.
What You Get:
Brand strategy and brand positioning tailored to your market Marketing strategy and marketing plan with clear priorities Target audience definition and buyer persona development Competitor analysis and market differentiation framework Brand voice, brand story, and core messaging framework Go-to-market strategy and strategic action plan SWOT analysis, slogans, and brand narrative
Who This Is For: Startups, small businesses, and personal brands ready to build strategic clarity before investing in ads, content, or design.
Why Work With Me: I combine data-driven market research with a structured brand strategy process. Every deliverable is presentation-ready, practical, and written in clear language you can hand to your team, designers, or agency partners.
Select a package and send me a message to get started.
Get to know Libby J
Libby J
Expert Business Strategist for Growth Plans and Pitch Deck Design
- FromUnited States
- Member sinceMay 2026
- Avg. response time3 hours
Languages
English, Spanish, French, Italian, Chinese
Hi! I'm Libby. I am a dedicated business consultant specializing in high-level strategic documentation designed to secure funding and drive operational success. My expertise encompasses the development of comprehensive business plans, investor-ready pitch decks, and deep-dive market research. By integrating brand strategy with financial forecasting, I ensure your venture stands out in competitive landscapes. Whether you are a startup seeking seed capital or an established firm expanding your reach, I provide the analytical insights and professional narratives required to achieve your goals.
My Portfolio
FAQ
What is included in the brand strategy deliverables?
Your brand strategy includes brand positioning, messaging framework, brand voice, brand story, mission, vision, and a buyer persona tailored to your target audience.
Do you include competitor analysis in the packages?
Yes. Each Standard and Premium package includes competitor analysis to identify market gaps and differentiation opportunities, ensuring your brand stands out clearly.
What is the difference between brand strategy and marketing strategy?
Brand strategy defines who you are, your positioning, and how you communicate. A marketing strategy covers channels, campaigns, and execution to reach your target audience.
Is this suitable for both B2B and B2C brands?
Yes. The brand strategy and buyer persona are adapted to your business model, buying cycle, and decision makers, whether you operate B2B, B2C, or as a personal brand.
Can you work with a brand that has no existing strategy yet?
Yes. I use structured discovery and market research to define your audience, positioning, and value proposition from scratch before any design or content investment begins.
What do I need to provide to get started?
After ordering, you will complete a short discovery brief. No prior research is required. I can build your brand strategy from a new idea or an existing business needing clarity.
What does the final deliverable look like?
You will receive a clean, presentation-ready document covering brand positioning, messaging, brand voice guidelines, your marketing plan, and an action plan ready to share.
