I will be your SEO website content writer and home service copywriter
Home Services SEO Copywriter
Level 2
Has met high performance criteria and has a proven track record for meeting client expectations.
Highly Responsive
Known for exceptionally quick replies
About this Gig
Need a professional SEO website content writer for your home service business?
Stop wasting your marketing budget on generalists who don't know the difference between a TPO roof and a shingle. As an SEO content writer and home service copywriter, I create the 'About Us' pages, Service Area Pages, and FAQs that transform casual visitors into booked appointments.
With 10+ years of experience, I deliver local SEO copywriting that educates your audience while strategically guiding them to your "Contact" button. I don't just write words; I write website content that ranks on Google and builds trust with homeowners.
Industries I Serve Daily:
- Mechanical & Wet Trades: Plumbing, HVAC, Boiler Systems, Water Filtration.
- Exterior Specialists: Roofing (Shingle, Metal, TPO), Guttering, Solar Panels.
- Interior & Structural: Remodeling, Renovations, Drywall, and Carpentry.
- Home Improvement: Custom Glass & Mirror, Window Washing, Painting, Flooring.
- Outdoor Services: Landscaping, Hardscaping, and Tree Care.
What You'll Get:
- Conversion-Focused Website Copy: Home, About, and Service Pages.
- High-Ranking Service Area Pages: Specifically designed for local SEO.
Message me to talk strategy today!
Language:
English
Delivery style preference
Please inform the freelancer of any preferences or concerns regarding the use of AI tools in the completion and/or delivery of your order.
Clients I’ve worked with
Xpress Restoration
Repair Services
I have written many blog articles and web content articles for this company. Their business is Water and Fire Damage Restoration/ Mold Remediation. The most recent order was in May, and I look forward to many more successful orders with this company
Aug 2021-Apr 2022
360 Organix
Alternative Medicine
I have written content for this company for their CBD product website. In all, I completed 23 orders for them, and look forward to many more to come. Content included information posts, Q&A articles, and general information posts.
Dec 2019-Nov 2021
My Portfolio
FAQ
What do you need from me to get started?
Just a quick brief! I’ll need to know what pages you need written, your website’s link (if it’s live), a bit about your brand, and who your target audience is. If you're not sure, don’t stress—I’ll help you figure it out.
Can I get changes if I don’t love it? (Revisions)
Yep! Each package includes revisions (check the details above). I want you to love your content, so we’ll tweak until it feels just right.
Will the copy be SEO-friendly?
Absolutely. Every piece I write is optimized for search engines without sounding robotic. Your content will be human-first, Google-happy.
Do you only write Home and About pages?
While this gig focuses on core website content like Home, About, and Service pages, I also write SEO blog posts, homeowner guides, and technical FAQs specifically for the trades. Check out my other gigs if you're looking for content that builds authority, ranks locally, and sells your services.
Do you offer content for specific industries or niches?
Yes. I specialize exclusively in home services and the skilled trades. Because I understand the technical side of plumbing, roofing, and HVAC, I write high-converting copy that speaks your customers' language and turns researchers into booked appointments.
Can you match my brand’s tone of voice?
You bet. Whether your vibe is playful, professional, or something in-between, I’ll write in a voice that feels like you. If you’ve got a tone guide, send it over!
Do you use any additional writing tools?
Yes, I do. I use a variety of writing tools in my work, such as Grammarly, Hemingway App, Ubersuggest, Google keyword planner, Google Trends, and more. I use software tools when creating my outlines to ensure that I hit all the key points and answer questions readers might be searching for.
Can you rewrite my existing content?
Definitely. I can freshen it up, make it more engaging, and optimize it for SEO. Just let me know what you’re working with.
Can you provide samples of your previous website content work?
Absolutely! I would be happy to share samples of my previous work. Just send me a message, and I will provide you with relevant samples that showcase my writing style and expertise.
I’m not sure what pages I need. Can you help me decide?
Totally. If you’re not sure what should go on your site, we can chat about what makes sense for your goals and your audience.
17 reviews for this Gig
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Rating Breakdown
- Seller communication level
- Quality of delivery
- Value of delivery
Sort By
J jess_mccullough
Repeat Client

United States
This is the first time we've worked with Lisa M. on a homepage revamp. We completed her onboarding questionnaire, and she immediately got to work on the 2K-word project. She masterfully completed the SEO/GEO project within her projected deadline. We requested a few minor revisions after the first review,...
$100-$200
Price
7 days
Duration
L 
Seller's Response
Helpful?A ameduriair
Repeat Client

United States
Already using Lisa again and she goes above and beyond and is wonderful with communication. Highly recommend!
$50-$100
Price
5 days
Duration
L 
Seller's Response
Helpful?L littlenuggetst

Australia
Thank you Lisa. Lisa did exceptional work for me. Went over and above and delivered what i wanted and quick to answer my question quickly. Will definitely recommend and use Lisa again. Thanks so much Lisa! Love your work.
$400-$600
Price
5 days
Duration
L 
Seller's Response
Helpful?A ameduriair
Repeat Client

United States
Incredible experience with Lisa. Will return for more work in the future.
$100-$200
Price
7 days
Duration
L 
Seller's Response
Helpful?P 
proofseoworks

United States
Great work!
$50-$100
Price
5 days
Duration
L 
Seller's Response
Helpful?
17 reviews for this Gig
| (17) | ||
| (0) | ||
| (0) | ||
| (0) | ||
| (0) |
Rating Breakdown
- Seller communication level
- Quality of delivery
- Value of delivery
Sort By
J jess_mccullough
Repeat Client

United States
This is the first time we've worked with Lisa M. on a homepage revamp. We completed her onboarding questionnaire, and she immediately got to work on the 2K-word project. She masterfully completed the SEO/GEO project within her projected deadline. We requested a few minor revisions after the first review,...
$100-$200
Price
7 days
Duration
L 
Seller's Response
Helpful?A ameduriair
Repeat Client

United States
Already using Lisa again and she goes above and beyond and is wonderful with communication. Highly recommend!
$50-$100
Price
5 days
Duration
L 
Seller's Response
Helpful?L littlenuggetst

Australia
Thank you Lisa. Lisa did exceptional work for me. Went over and above and delivered what i wanted and quick to answer my question quickly. Will definitely recommend and use Lisa again. Thanks so much Lisa! Love your work.
$400-$600
Price
5 days
Duration
L 
Seller's Response
Helpful?A ameduriair
Repeat Client

United States
Incredible experience with Lisa. Will return for more work in the future.
$100-$200
Price
7 days
Duration
L 
Seller's Response
Helpful?P 
proofseoworks

United States
Great work!
$50-$100
Price
5 days
Duration
L 
Seller's Response
Helpful?

