I will create a b2b marketing strategy and lead generation plan


About this gig
Getting B2B leads is not just about reaching more people. You need the right audience, positioning, offer, channels, and process to turn attention into qualified opportunities.
I create a tailored B2B marketing strategy and lead generation plan around your business model, target market, sales goals, and customer journey. The focus is on building a practical acquisition system rather than giving you generic marketing advice.
WHAT YOU GET
- Ideal customer profile and audience research
- B2B positioning and messaging direction
- Lead generation channel strategy
- Customer acquisition opportunities
- Funnel and conversion recommendations
- Content and outreach direction
- KPIs and measurable growth priorities
For B2B startups, agencies, SaaS companies, and service businesses, you receive a structured plan showing where to focus and what to do next.
This is a strategy and consulting service. It does not include lead lists, appointment setting, ad management, or guaranteed leads unless specifically included in your selected package.
Let's build your B2B growth roadmap.
Get to know Lucas
Digital Marketing Strategist
- FromUnited Kingdom
- Member sinceJul 2026
- Avg. response time1 hour
Languages
English, Spanish, Italian, French, Dutch
Other Marketing Strategy Services I Offer
FAQ
What is included in the B2B marketing strategy?
You receive a tailored strategy covering your ideal customer profile, positioning, messaging, lead generation channels, acquisition opportunities, funnel recommendations, KPIs, and practical priorities for reaching potential B2B customers.
Can you create a lead generation strategy for my B2B business?
Yes. I will identify suitable acquisition channels and strategic opportunities based on your target market, offer, sales process, customer journey, and business goals.
Do you work with B2B startups and SaaS companies?
Yes. The strategy can be adapted for B2B startups, SaaS companies, agencies, professional services, technology businesses, and other B2B models.
Will you define my ideal customer?
Yes. Your strategy can include an ideal customer profile covering the type of company and decision-makers you should prioritize, along with relevant audience and targeting insights.
Can you help improve my B2B funnel?
Yes. I can review the customer journey and provide strategic recommendations for improving your funnel, messaging, conversion points, and lead-generation process.
What do you need from me to create the strategy?
I will need information about your business, offer, target market, existing acquisition channels, sales process, competitors, goals, and current challenges. The more relevant information you provide, the more tailored the strategy can be.
Do you provide leads or appointment setting?
This Gig focuses on B2B marketing strategy and lead-generation planning. It does not automatically include lead lists, cold outreach, appointment setting, or ongoing campaign management unless specifically included in your package.

