I will set up offline conversion tracking, utm tracking and marketing attribution
''Your Google Ads, FB Pixel, and GA4 tracking solution in one place!''
About this Gig
Your CRM stores sales data, but your ad platforms don't see it. UTM tracking breaks, attribution gets lost, and you make budget decisions based on incomplete data.
Without Offline Conversion Tracking (OCT), UTM tracking, and Marketing Attribution, campaigns optimize for cheap leads instead of real customers.
I will set up Google Ads OCT, Meta Ads CAPI, UTM tracking, and Marketing Attribution so your platforms optimize using real revenue data.
What this does:
- Improve ROAS & ROI using real revenue data
- Reduce wasted spend from low-quality leads
- Track which campaigns and keywords generate sales
- Improve Google Ads and Meta Ads optimization
What I will set up:
- Google Ads Offline Conversion Tracking (OCT)
- Meta Ads Conversion API (CAPI) + Offline Events
- CRM Integration or Google Sheets Method
- UTM Tracking & Attribution Setup
- GA4 Ecommerce and Lead Tracking
- Enhanced Conversions (SHA-256 hashing)
- Tracking Audit & Debugging
Message me before ordering to review your setup and align the right tracking solution.
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FAQ
Q: What is offline conversion tracking and why do I need it?
A: Offline conversion tracking sends your real sales data from your CRM back to Google Ads and Meta. This helps the algorithm optimize for actual paying customers instead of just form fills or clicks.
Q: What is the difference between the Sheet Method and CRM integration?
A: The Sheet Method uses Google Sheets as a middle layer to upload conversions to Google Ads. CRM integration connects your CRM directly, like HubSpot or GoHighLevel, for more automated and real-time data transfer.
Q: Why do I need Offline Conversion Tracking?
A: Without OCT, campaigns often optimize for low-quality leads because ad platforms cannot see which leads actually became customers or generated revenue.
Q: Which CRMs do you support?
A: HubSpot, GoHighLevel, Salesforce, and most custom CRMs. If you use a different CRM, message me first and I will confirm compatibility.
Q: Do you fix broken UTM or attribution issues?
A: Yes. I can audit and fix broken UTM tracking, missing attribution data, duplicate conversions, and incorrect tracking setups.
Q: What access do you need from me?
A: Google Tag Manager (Editor), Google Ads, GA4, Meta Business Manager, and your CRM or Google Sheets access depending on your package.

