I will redesign saas product for better usability and retention


About this gig
Is your SaaS product powerful but hard to use?
Most SaaS dashboards fail because:
- Too many features, poor structure
- Weak visual hierarchy
- Confusing navigation
- No UX strategy behind layout
- Not scalable for future features
A beautiful dashboard is not enough.
It must reduce cognitive load and increase user efficiency.
Im a UX & Product Designer with 7+ years of experience designing SaaS platforms, B2B tools, admin panels and scalable design systems.
I combine:
- Usability heuristics
- Information architecture
- Cognitive psychology
- Component-based scalable design
- Developer-ready Auto Layout structure
My Approach (Product-First)
- Define user role (Admin / Manager / Analyst etc.)
- Structure information architecture
- Reduce cognitive load
- Establish data hierarchy
- Design scalable component system
- Optimize for responsiveness & future expansion
Delivery style preference
Please inform the freelancer of any preferences or concerns regarding the use of AI tools in the completion and/or delivery of your order.
Get to know Norman
Product Designer SaaS, Figma Expert, Design System, Landing Pages
- FromIndia
- Member sinceDec 2016
- Last delivery4 years
Languages
English
My Portfolio
FAQ
Do you work on SaaS MVP products?
Yes. I help structure MVP dashboards for clarity and future scalability.
Can you redesign my existing SaaS app?
Yes. I can audit and restructure your UX to improve usability and retention.
Do you create a design system?
Premium package includes a reusable component-based design system.
Will it be developer-friendly?
Yes. I use Auto Layout and organized components for smooth handoff.
Do you provide coded app?
No. I provide design files. Development can be added separately.

