I will build and optimize your google ads performance max campaigns

That is the #1 fear with PMax, and for good reason—Google’s default "auto-pilot" is hungry for views. My job is to act as the guardrail. I apply account-level negative keyword lists and placement exclusions to block low-quality mobile apps and junk sites. We want your ads on the "Good Internet,"

The "magic" of PMax isn't the AI—it’s the Audience Signals you feed it. If you give the AI generic data, you get generic results. I build high-intent signals using your actual customer lists, specific competitor URLs, and "in-market" segments. I don’t just turn it on.

Most failed campaigns suffer from "Bad Data." If your tracking is off by even 10%, the AI optimizes for the wrong thing. I start with a Technical Audit to ensure G4A and Enhanced Conversions are talking to each other perfectly.

Never. While PMax "mixes and matches" headlines and images, I stay in control of the ingredients. I organize your Asset Groups by theme or product category so the AI doesn't show a "Summer Sale" headline with a "Winter Coat" image. You get the efficiency of AI with the brand standards of a human.

PMax has a "Learning Phase" that usually lasts 2–3 weeks. During this time, the AI is "testing the waters." I tell my clients to expect volatility in the first 14 days. By week three, we start trimming the fat and scaling what works. If you’re looking for a "get rich by tomorrow" button, this isn't