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I will build your full funnel b2b marketing strategy and GTM plan
Nivi G
About this gig
After 14 years in B2B/B2C marketing, I've seen the same problem again and again teams doing everything but not knowing what actually drives growth. And, I help fix that.
Heres what your strategy can include:
- Full marketing ecosystem audit (brand, funnel, paid, organic, CRM)
- ICP definition and buyer journey mapping
- Positioning & messaging strategy
- Channel plan (LinkedIn, Paid, Content, Email, etc.)
- 30-90 day execution roadmap
- Competitor analysis & key opportunity insights
- Recommended tools, tech stack & sales/marketing/operational automations
- Optional 30-60 min strategy call or Loom walkthrough
Whether you're a founder, marketer, or agency, Ill help you connect your positioning, funnel, and channels into one cohesive system built for predictable growth. Each plan is tailor-made to your business goals, with clear priorities, actionable roadmaps, and measurable outcomes.
If you're ready to align your marketing with real business growth, lets connect.
Get to know Nivi G
Nivi G
Marketing and Brand Strategy Consultant
- FromIndia
- Member sinceApr 2018
- Avg. response time1 hour
Languages
Malayalam, English, Hindi, Tamil
Hi, I'm a digital marketing and brand strategy consultant with 15+ years building full-funnel marketing systems across B2B and B2C in APAC, Europe, and the US markets.
What I help with: Positioning & brand strategy, paid acquisition (Google, Meta, LinkedIn), account-based marketing (ABM), full-funnel strategy, user journey design, conversion rate optimisation, content and distribution funnels, SEO and AI search visibility (AEO & GEO), and marketing analytics that actually inform decisions.
I work best with founders and teams who want a strategic partner, not just execution.
FAQ
Do you also help implement the strategy?
This gig focuses on strategy, clarity, and roadmap creation. However, I can guide your team on implementation or recommend tools, partners, or processes that make execution easier. If you’d like hands-on support, we can discuss a separate retainer or custom offer.
What do you need from me to get started?
Once you place the order, I’ll send a short onboarding questionnaire covering your business goals, target audience, current channels, and challenges. You can also share any past reports, campaign data, or brand decks if available; it helps me build a more precise strategy.
Can you work with specific industries or niches?
Yes. My primary focus is B2B — including SaaS, digital agencies, tech providers, and other service-based businesses. Currently, I don’t work with B2C eCommerce or affiliate projects.
Will your strategy include paid ad recommendations?
Absolutely. If your business runs (or plans to run) campaigns on Google, LinkedIn, or Meta, I’ll outline the right channels, funnel approach, targeting focus, and measurement strategy.
Can you customize the scope based on my needs?
Yes, every brand is different. If your requirements don’t fit perfectly into one of my packages, send me a message before ordering, and I’ll tailor a custom offer that fits your goals and timeline.
Do you also cover SEO strategy or content planning?
Yes, especially for B2B brands where organic visibility supports paid performance. I’ll outline content themes, keyword direction, SEO priorities, and content funnel mapping based on your ICP and growth goals.
