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English
$
USD
I will create a strategic experiential marketing concept
About this Gig
Most activations are built around aesthetic. The ones people remember are built around audience.
A pop-up, launch event, or brand moment is only as strong as the thinking behind it: the positioning, audience insight, and narrative that makes someone stop, engage, and share. Without that, you have a beautiful setup that doesn't convert.
That's where we come in.
We're Kristine and Danielle, senior brand strategists with backgrounds in experiential marketing, media brands, consumer campaigns, and live experiences. Every concept is developed directly by us. No junior team. No recycled ideas.
Our work is rooted in 3 principles: understanding what motivates your audience, creating concepts supporting your brand narrative not just visual identity, and developing activation ideas extending beyond live moments into content, social, and earned media.
This is for you if you're:
A brand planning a pop-up, launch event, or cultural activation
A team seeking stronger audience engagement
A founder or marketer seeking concepts beyond aesthetics
A brand exploring partnership or sponsorship activations
Every engagement is built around your specific brand, audience, and campaign goals.
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Event type:
Physical
•
Hybrid
Occasion:
Professional
•
Entertainment
•
Retreats
•
Lecture/Panel
Platform:
Zoom
FAQ
What types of experiential concepts do you create?
Pop-ups, brand activations, launch moments, partnership campaigns, audience engagement initiatives, media events, and integrated marketing experiences — tailored to your brand, audience, and goals.
Is this strategy, execution, or both?
This gig focuses on experiential strategy, concept development, and creative direction. Execution support, production guidance, or vendor coordination can be discussed separately depending on project scope.
What do you need from me to get started?
Anything that helps us understand your brand, audience, and campaign goals — website and social links, brand decks, campaign briefs, previous activations, moodboards, product information, or audience insights.
Will I receive visual references?
Yes. Depending on the package, concepts may include strategic direction, audience engagement ideas, visual inspiration, and integrated campaign thinking.
Can concepts scale into larger campaigns or real activations?
Yes. Most concepts are designed to extend into broader campaigns, partnerships, pop-ups, or integrated brand experiences across channels.
Can the scope be customized?
Yes. If your project needs additional strategy support or expanded deliverables, message us before ordering.
