I will create your brand strategy, positioning and voice


About this gig
Does your brand sound like everyone else in your industry?
I see this constantly, a business launches with a logo and a nice website, but no real strategy behind it. Messaging changes depending on who's writing it that day, Customers can't explain what makes you different from competitors, even marketing spend goes out with no clear brand voice
If that sounds familiar, you're not alone. Most businesses build the visuals before the strategy backwards from how strong brands get built. That's the gap I fill.
What I Offer:
- Brand positioning built around your real market
- Brand voice and messaging framework
- Target audience and buyer persona research
What You'll Get:
- A clear brand strategy document you can hand to any designer or writer
- Defined brand voice, tone, and messaging pillars
- Buyer persona breakdown based on your actual market
- A positioning statement that sets you apart from competitors
Why Choose Me:
- Strategy built from research, not templates
- Clear communication in English and German
- Every brand shaped around your business, never copy paste
- Fast turnaround, no cut corners
Send me a message now, and let's build a brand people actually remember.
Get to know Pablo Navarro
Google Workspace, CRM, Workflow Automation and Brand Strategy Expert
- FromSpain
- Member sinceMar 2026
- Avg. response time1 hour
Languages
Spanish, German, English, French
FAQ
What exactly is included in a brand strategy document?
A positioning statement, brand voice and messaging guidelines, and a buyer persona breakdown based on your actual market and competitors.
Do you also design logos or visual branding?
Yes, while this gig is built around strategy, I can add logo design or basic visual branding as an extra to bring your brand strategy to life visually. Just mention it when you message me and I'll scope it in.
How long does the brand strategy process take?
Most projects take 3–5 days from when I receive your business details and target market info. Premium packages with deeper research may take a bit longer.
What do you need from me to get started?
A short overview of your business, who you're trying to reach, and any existing brand materials (website, past messaging, competitor names) you can share.
Can this strategy work alongside my existing brand?
Yes. I can build a fresh strategy from scratch or refine and sharpen the positioning and voice you already have.

