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English
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I will copywrite your website copy, landing page copy, and sales page copy
DIRECT RESPONSE SALES COPYWRITER
I'm Waseem Khan — a conversion copywriter who finds out what your customer actually thinks before writing a single word.
Most copy gets written from a swipe file or a template. It reads fine. It does...
About this Gig
Most website copy answers "what is this?" before it answers "why should I care?" A clean headline, a features list, a get-started button and none of it tells the reader what's different about this versus every other option.
Before I write your web copy, I find out what's actually true about your customer the words they use, what they already believe, what's stopped them converting pulled from real reviews and customer language, not guesswork.
What I cover: landing pages, website copy, sales pages, product pages, and any standalone web page that needs to do the selling.
Recent example: a DTC water bottle brand competing in a spec-heavy category. The research showed buyers didn't resent the price they resented the daily friction of a bad bottle. The whole page got rebuilt around that insight, not the feature sheet.
Packages scale by page count. One page, Basic. Up to three pages, Standard. Full website, Premium. Message me if you need a custom scope.
Language:
English
Delivery style preference
Please inform the freelancer of any preferences or concerns regarding the use of AI tools in the completion and/or delivery of your order.
My Portfolio
FAQ
How many pages are included in each package?
Basic covers 1 page (your choice: landing page, sales page, or product page). Standard covers up to 2 pages. Premium covers a full website of 4-5 pages. Need a custom page count? Message me before ordering.
Do you include SEO keywords in the copy?
Yes, if you give me a list of keywords to work in. I won't keyword-stuff — the copy has to read naturally and convert first — but I'll weave in priority terms where they fit without forcing them.
Can you rewrite an existing page, or only write from scratch?
Both. Rewrites are often easier because there's existing copy to diagnose — I can identify exactly what's not working and why before writing the replacement.
What if my page still doesn't convert after delivery?
Revisions within the original brief are covered. If the page isn't converting after that, it's usually a traffic, design, or offer issue — not a copy issue. I'll tell you honestly which one I think it is.
Do you write for any industry or niche?
Yes, across most industries. The research phase means I'm learning your specific customer rather than relying on generic category knowledge, so niche or technical products aren't a barrier.
